We found 4 results
indigoBooksEdward L. Bernays

Sort By:

Sorted By: Top Matches
Filtered By:
eReading
1 - 4 of 4 Results
Top Matches
Public Relations
Kobo ebook

|July 29, 2013

$28.79 online

$35.90

save 19%

Available for download

Not available in stores

Public relations as described in this volume is, among other things, society’s solution to problems of maladjustment that plague an overcomplex world. All of us, individuals or organizations, depend for survival and growth on adjustment to our publics. Publicist…
Biography of an Idea: The Founding Principles of Public Relations

Available for download

Not available in stores

The father of public relations looks back on a landmark life spent shaping trends, preferences, and general opinion A twentieth-century marketing visionary, Edward L. Bernays brilliantly combined mastery of the social sciences with a keen understanding of human…
Crystallizing Public Opinion
Kobo ebook

|April 7, 2015

$9.89 online

$11.99

save 17%

Available for download

Not available in stores

A revolutionary work on public relations and marketing by the provocative thinker who was dubbed the father of public relations Few books have been as quietly powerful as Edward L. Bernays’s Crystallizing Public Opinion . First published in 1923, it is a…
The Broadway Anthology
Kobo ebook

|December 15, 2009

$0.00

Available for download

Not available in stores