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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the…
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OVER 4 MILLION COPIES SOLD WALL STREET JOURNAL AND BUSINESSWEEK BESTSELLER RECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN The global phenomenon that has sold over 4 million copies, is published in a record-breaking 46 languages and…
Blue Ocean Leadership (Harvard Business Review Classics)

Blue Ocean Leadership (Harvard Business Review Classics)

by W. Chan Kim

Paperback

|June 20, 2017

$12.09 online

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Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discovering uncontested markets that are ripe for growth. In this bound version of their bestselling Harvard Business…
Summary of Blue Ocean Strategy: by W. Chan Kim and Renée A. Mauborgne  Includes Analysis
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Summary of Blue Ocean Strategy by W. Chan Kim and Renée A. Mauborgne | Includes Analysis   Preview :   Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant is the 2015 update to the…
Blue Ocean Classics

Blue Ocean Classics

by W. Chan Kim

Hardcover

|August 6, 2019

$25.99

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The collection you need to create more blue oceans. W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their pathbreaking "blue ocean strategy," a model for creating uncontested markets that unlock new demand and new…
Red Ocean Traps (Harvard Business Review Classics)
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As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms struggle to do this. What, exactly, is getting in their way? World-renowned professors W.…
The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling…
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The best of W. Chan Kim and Renée Mauborgne's articles on blue ocean strategy, all in one place. The seminal book Blue Ocean Strategy has sold over 4 million copies globally and is in print in 46 languages. But much of W. Chan Kim and Renée Mauborgne's work on…
W. Chan Kim & Renée A. Mauborgne’s Blue Ocean Strategy: How to Create Uncontested Market Space And…
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This is a Summary of W. Chan Kim & Renée A. Mauborgne’s Blue Ocean Strategy: How to Create Uncontested Market Space And Make the Competition Irrelevant This global bestseller, embraced by organizations and industries worldwide, challenges everything you thought…
Summary of Blue Ocean Strategy: by W. Chan Kim and Renée A. Mauborgne | Includes Analysis
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