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Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers

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From the creator of the number one business blog comes a powerful exploration of how, and why, businesses had better be blogging: Naked Conversations. According to experts Robert Scoble and Shel Israel, blogs offer businesses something that has long been lacking…
Twitterville: How Businesses Can Thrive In The New Global Neighborhoods

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Twitter is the most rapidly adopted communication tool in history, going from zero to ten million users in just over two years. On Twitter, word can spread faster than wildfire. Companies no longer have the option of ignoring the conversation. Unlike other hot…
Twitterville: How Businesses Can Thrive in the New Global Neighborhoods

Available for download

Not available in stores

Twitter is the most rapidly adopted communication tool in history, going from zero to ten million users in just over two years. On Twitter, word can spread faster than wildfire. Companies no longer have the option of ignoring the conversation. Unlike other hot…