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Designing For Behavior Change: Applying Psychology And Behavioral Economics
Paperback

|July 7, 2020

$49.24 online

$65.99list price

save 25%

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Designers and managers hope their products become essential for users—integrated into their lives like Instagram, Lyft, and others have become. Such deep integration into people’s lives isn’t accidental: it’s a process of careful design…
Designing For Behavior Change: Applying Psychology And Behavioral Economics

Out of stock online

Not available in stores

A new wave of products is helping people change their behavior and daily routines, whether it’s exercising more (Jawbone Up), taking control of their finances (HelloWallet), or organizing their email (Mailbox). This practical guide shows you how to design…