We found 3 results
indigoBookschristine ennew

Your Store:

Sort By:

Sorted By: Top Matches
Filtered By:
Books
1 - 3 of 3 Results
Top Matches
Financial Services Marketing: An International Guide To Principles And Practice
Out of stock online
Not available in stores
Now in its 3 rd edition, Financial Services Marketing offers a balanced and useful guide to the topic that is both conceptual and practical. The authors have drawn from extensive international experience to ensure that this text will resonate with users across…
Marketing Financial Services
Hardcover

|August 18, 2016

$212.95

Out of stock online
Not available in stores
Within a practical business context of the changing, competitive climate, this book details the implications for marketing strategy. New chapters cover topics such as credit cards and customer care, while several relevant case studies have also been added.…
Financial Services Marketing: An International Guide To Principles And Practice
Out of stock online
Not available in stores
Financial Services Marketing: an international guide to principles and practice contains the ideal balance of marketing theory and practice to appeal to advanced undergraduates and those on professional courses such as the Chartered Institute of Banking. Taking…