Corporate Social Responsibility: A Very Short Introduction by Jeremy MoonCorporate Social Responsibility: A Very Short Introduction by Jeremy Moon

Corporate Social Responsibility: A Very Short Introduction

byJeremy Moon

Paperback | December 23, 2014

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Corporate social responsibility has been defined as 'the responsibility of enterprises for their impacts on society'. Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much morevalue than it first appears, and shows how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global businessphenomenon. Exploring the place of CSR in different economic, social, political, and managerial contexts, this short guide considers the many positives, but also challenges, that CSR can present for companies, societies, and governments worldwide. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, andenthusiasm to make interesting and challenging topics highly readable.
Jeremy Moon is Velux Professor of Corporate Sustainability, Copenhagen Business School. He was the founding Director of the International Centre for Corporate Social Responsibility at Nottingham University Business School. He has held visiting positions at the European University Institute; McGill University; Churchill College, Univers...
Title:Corporate Social Responsibility: A Very Short IntroductionFormat:PaperbackDimensions:152 pages, 6.85 × 4.37 × 0.38 inPublished:December 23, 2014Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0199671818

ISBN - 13:9780199671816

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Table of Contents

1. An idea whose time has come2. The company level3. National and international developments4. The socialization of markets5. CSR and new governance6. Critical perspectives7. Prospects and reflectionsFurther readingIndex