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An anthology of primary texts in translation, An Introduction to Classical Rhetoric offers an overview of the social, cultural, and intellectual factors that influenced the development and growth of rhetoric during the classical period. Uses primary source…

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Book Companion Site Persuasion: Messages, Receivers, and Contexts covers key topics-such as ethics and deception, audience analysis, nonverbal communication, and culture-and shows students how to develop critical skills as senders and receivers of persuasive…

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Computer Media and Communication: A Reader is a collection of key texts selected for their significance to thought about computers as media. The book is divided into two parts. The chapters in the first part offer a chronological overview of how thinking about…

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Doing Business in Russia provides an understanding of Russian business communication as well as a broad background in a variety of topics connected with Russian business and American-Russian business relations. Galina Timofeeva communicates an understanding of…

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Paul Block virtually invented national newspaper advertising, as well as chain and syndicate publishing. He worked on, and shaped, the first Sunday newspaper supplement in the United States. He was the mastermind behind the magazine that enjoyed the largest…

Italian Film

by Marcia Landy

|April 13, 2000

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$77.83

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Italian Film examines the extraordinary cinematic tradition of Italy, from the silent era to the present. Analyzing film within the framework of Italy's historical, social, political, and cultural evolution during the twentieth century, Marcia Landy traces the…

Paperback | German

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This groundbreaking handbook provides a comprehensive picture of the ethical dimensions of communication in a global setting. Both theoretical and practical, this important volume will raise the ethical bar for both scholars and practitioners in the world of…

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Provides a thorough introduction to economic concepts and principles and their application to the media industries. Fully updated text reflects the growth and impact of the Internet, globalization of media and other technological advances. Softcover.

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Written from a real-world perspective by an award-winning copywriter/producer/director, this comprehensive guide is what every writer needs to create powerful, strategic ad copy. Focusing on strategy, technique, and the skills needed to write for different media,…

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Ever since the discovery of Marx's Early Writings, most of the literature concerned with Marx's intellectual development has centred around the so-called gap between the 'young' Marx, who was considered to be a humanist thinker, and the 'older' Marx, who…