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This cutting edge and comprehensive book—with contributions from the star faculty of Cornell University's School of Hotel Administration—offers the latest thinking on the best practices and strategies for hospitality management. A must for students and…

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Praise for Connected CRM “Many books explore the subject of CRM. In this book the ‘m’ is for Marketing and David’s seasoned perspective indeed makes it a capital ‘M.’ Taking core direct response marketing techniques and…

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The essential complement to the pathbreaking book Competitive Strategy, Michael E. Porter's Competitive Advantage explores the underpinnings of competitive advantage in the individual firm. Competitive Advantage introduces a whole new way of understanding what a…

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“This excellent book makes it quite clear that your business has to focus on customer experience for 21st-century business success. It’s more than refreshing to read the multiple case studies and well thought out approach and to hear the experienced…

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Companies are forever being more creative in their branding strategies, building identities ranging from the warm-and-fuzzy to the ultra-cool and edgy. But it seems that many of these enterprises forgot that a brand, at its heart, is a promise to deliver. If the…

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Customers are cranky and businesses are struggling to keep them happy. PeopleShock's 3P Profit Formula, based on evidence from over 150 business leaders and experts, shows: . Promise - How to develop one that inspires staff and customers. . People - How to…

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Executives are beginning to recognize the potential of the call center as a significant revenue generator, perhaps one of the surest investments they can make in enhancing and creating customer value and bottom-line profits. Return on investments made in customer…

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Develop standard-setting customer service! Based on the best-selling book Fabled Service by Betsy Sanders! This program will help you develop exceptional customer service that puts your organization above your competition. Inspiring Fabled Service helps you…

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by Jocelyne REITH

|December 16, 2014

Kobo ebook | French

$36.46

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Ceci vous aidera pour ne plus rien oublié auquelle vous n'auriez jamais pensé organisé est un ouvrage indispensable à regarder sur tous les angles même vous ne pourrez vous en passé,car il y je suis sur que vous vous dirai…

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This Customer Service Expert Level Certification Kit builds on the knowledge and understanding of, and looking at, the essential skills and qualities required by Customer Service supervisors and managers. More than six out of ten people employed in…

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"Larry's thoughts on customers, culture and talent are immensely valuable for any business, anywhere in the world." — Sheldon S. Wiseman, President & CEO, Amberwood Entertainment Corp. "For Larry the relationship between customers and profitability is…