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Be Our Guest: Perfecting the Art of Customer Service
Hardcover

|November 8, 2011

$21.07 online

$24.99

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Exceeding expectations rather than simply satisfying them is the cornerstone of the Disney approach to customer service. Now, in honor of the tenth anniversary of the original Be Our Guest , Disney Institute, which specializes in helping professionals see new…
Never Lose A Customer Again: Turn Any Sale Into Lifelong Loyalty In 100 Days
Hardcover

|This title releases April 3, 2018

$32.93 online

$37.00

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Award-winning speaker and business consultant Joey Coleman teaches audiences and companies all over the world how to turn a one-time purchaser into a lifelong customer. Coleman's theory of building customer loyalty isn't about focusing on marketing or closing…
The Emerging Technology Of Big Data: Its Impact As A Tool For Ict Development
Hardcover

|This title releases June 30, 2018

$201.51 online

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Big Data is now highly regarded and accepted as a useful tool to help organizations manage their data and information effectively and efficiently. This new volume, The Emerging Technology of Big Data: Its Impact as a Tool for ICT Development , looks at the new…
Would You Do That To Your Mother?: The Make Mom Proud Standard For How To Treat Your Customers
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|This title releases May 8, 2018

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One guiding question to earn your customers' love and admiration--and grow your business. This simple litmus test helps pinpoint the causes of customer unrest so your company can shift toward anticipating needs, extending empathy and care, and showing respect at…
Hug Your Haters: How To Embrace Complaints And Keep Your Customers
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|March 1, 2016

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Haters are not your problem. . . . Ignoring them is.   Eighty percent of companies say they deliver out­standing customer service, but only 8 percent of their customers agree. This book will help you close that gap by reconfiguring your customer service…
Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue

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Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B.C. (Before Cloud),…
What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint

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True Influence Top 25 B2B Must-Read Books of 2017 Selected by Oracle Marketing Cloud as a Top 15 Marketing Book for 2016 LinkedIn Marketing Solutions 25 Must-Read Marketing Books in 2017 Mashable Best New Marketing Books to Read in 2017 Think you know your…
7L: The Seven Levels of Communication: Go From Relationships to Referrals

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Can you imagine receiving a referral each and every day? Neither could real estate agent Rick Masters. (7L) The Seven Levels of Communication tells the entertaining and educational story of Rick Masters, who is suffering from a down economy when he meets…
The Customer Rules: The 39 Essential Rules For Delivering Sensational Service

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The former Executive Vice President of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence.  Lee Cockerell knows that success in business--any business--depends upon winning…
Critical Thinking in Consumer Behavior: Cases and Experiential Exercises

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This concise paperback includes thirty-five cases and activities, each reviewed by a respected practitioner in the field, focusing specifically on consumer behavior concepts and illustrating how they're applied in the real world. The Importance of Customer…
Call Centers For Dummies
Paperback

|April 16, 2010

$23.15 online

$29.99

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Tips on making your call center a genuine profit center In North America, call centers are a $13 billion business, employing 4 million people. For managers in charge of a call center operation, this practical, user-friendly guide outlines how to improve results…
Dealing with Difficult Customers: How to Turn Demanding, Dissatisfied, and Disagreeable Clients…

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Ignore a valid complaint and you could be the next viral sensation for all the wrong reasons. But give in to every demand and you may be consumed with the often petty complaints of your worst customers and wind up pandering to them with freebies, discounts, and…
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