Data Insights: New Ways to Visualize and Make Sense of Data by Hunter WhitneyData Insights: New Ways to Visualize and Make Sense of Data by Hunter Whitney

Data Insights: New Ways to Visualize and Make Sense of Data

byHunter Whitney, Hunter Whitney

Other | November 27, 2012

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Data Insights: New Ways to Visualize and Make Sense of Data offers thought-provoking insights into how visualization can foster a clearer and more comprehensive understanding of data. The book offers perspectives from people with different backgrounds, including data scientists, statisticians, painters, and writers. It argues that all data is useless, or misleading, if we do not know what it means.
Organized into seven chapters, the book explores some of the ways that data visualization and other emerging approaches can make data meaningful and therefore useful. It also discusses some fundamental ideas and basic questions in the data lifecycle; the process of interactions between people, data, and displays that lead to better questions and more useful answers; and the fundamentals, origins, and purposes of the basic building blocks that are used in data visualization. The reader is introduced to tried and true approaches to understanding users in the context of user interface design, how communications can get distorted, and how data visualization is related to thinking machines. Finally, the book looks at the future of data visualization by assessing its strengths and weaknesses. Case studies from business analytics, healthcare, network monitoring, security, and games, among others, as well as illustrations, thought-provoking quotes, and real-world examples are included.
This book will prove useful to computer professionals, technical marketing professionals, content strategists, Web and product designers, and researchers.
  • Demonstrates, with a variety of case studies, how visualizations can foster a clearer and more comprehensive understanding of data
  • Answers the question, "How can data visualization help me?" with discussions of how it fits into a wide array of purposes and situations
  • Makes the case that data visualization is not just about technology; it also involves a deeply human process
Hunter Whitney is a User Experience (UX) Designer who has helped create useful and usable interface designs for clients in areas ranging from bioscience and medicine to information technology and marine biology. In addition to his UX work, he has written numerous articles about a range of subjects, including data visualization, for var...
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Title:Data Insights: New Ways to Visualize and Make Sense of DataFormat:OtherDimensions:320 pages, 1 × 1 × 1 inPublished:November 27, 2012Publisher:Elsevier ScienceLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0123877946

ISBN - 13:9780123877949

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Table of Contents

Chapter 1 From Terabytes to Insights Chapter 2 A More Beautiful Question Chapter 3 Winning Combinations: Working with the Ingredients of Data Visualization Chapter 4 Pathways, Purposes, and Points of View Chapter 5: Views You Can Use Chapter 6 Thinking...Machines Chapter 7 Hindsight, Foresight, and Insight