Days and Ways in Old Boston

Paperback | July 9, 2012

byWilliam Sidney Rossiter

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This historic book may have numerous typos and missing text. Purchasers can download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1914 edition. Excerpt: ...Lincoln O'brien. Editor of the Boston Herald If one were to pick up a newspaper of 64 years ago, the first thing with which one would be impressed would be the great preponderance of advertising over news matter. The Boston Herald, the Boston Bee, the Boston Transcript and the Boston Courier were all four-page newspapers in 1847. They were, contrary to the prevalent impression today, composed of about three-fourths advertising. Indeed, the newspaper then carried little else. A three-month old story of a Mexican War battle, a verbatim account of one of Charles Sumner's speeches, and some items of local interest, perhaps four or five columns in all, comprised the day's news. The second page of the paper was the news page; all of the first and last pages, and usually most of the third, were solid masses of small advertisements. The second and third pages were considered the most desirable, commanding double the price of the outside pages. The better class of shops followed highly dignified and apparently well-defined forms. The Bee in 1847, for example, carried this advertisement: "Persons desirous of purchasing any goods at Auction Prices may do so by calling at 123 Court St., near Bowdoin Sq." This advertisement is typical in its bareness. The advertisers occupying the most space in those days, and in truth for nearly a half century afterwards, were the manufacturers of patent medicines. Their stamping-ground was usually on the first page, so that the first thing which greeted the reader's eye, on glancing at his newspaper, were long eulogies on the remarkable qualities of "Schenck's Puhnonic Syrup," "Buchan's Hungarian Balsam of Life," "Dr. Warren's Sarsa-parilla, Tomato and Wild Cherry," and hordes of others of a similar nature. Much advertising...

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This historic book may have numerous typos and missing text. Purchasers can download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1914 edition. Excerpt: ...Lincoln O'brien. Editor of the Boston Herald If one were to pick up a newspaper of 64 years ago, the first thing with w...

Format:PaperbackDimensions:28 pages, 9.69 × 7.44 × 0.06 inPublished:July 9, 2012Publisher:General Books LLCLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0217198570

ISBN - 13:9780217198578

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