Deluxe: How Luxury Lost Its Luster

Paperback | July 29, 2008

byDana Thomas

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Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Dana Thomas digs deep into the dark side of the luxury industry to uncover all the secrets that Prada, Gucci, and Burberry don?t want us to know. Deluxe is an uncompromising look behind the glossy façade that will enthrall anyone interested in fashion, finance, or culture.

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From the Publisher

Once luxury was available only to the rarefied and aristocratic world of old money and royalty. It offered a history of tradition, superior quality, and a pampered buying experience. Today, however, luxury is simply a product packaged and sold by multibillion-dollar global corporations focused on growth, visibility, brand awareness, advertising, and, above all, profits. Award-winning journalist Da...

Dana Thomas has been the fashion writer for Newsweek in Paris since 1995. She writes about style for The New York Times Magazine and contributes to a number of publications including The New Yorker and Harper?s Bazaar.

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Format:PaperbackDimensions:384 pages, 8.49 × 5.51 × 0.91 inPublished:July 29, 2008Publisher:Penguin Publishing GroupLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0143113704

ISBN - 13:9780143113706

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Reviews

Rated 5 out of 5 by from Amazing!!!!!! Explains all the secrets we all want to know about company's like Louis Vuitton, Prada and the reinvented Gucci. An amazing book for fashion lovers.
Date published: 2012-11-10