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Vergleichbar mit der industriellen Revolution verändert sich jetzt die Arbeit auch im Dienstleistungssektor. Neue Technologien führen zu einer bisher nicht gekannten Steigerung der Effizienz. Die digitale Vernetzung im "Internet der Dinge" führt zur Industrie…
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Let me show you how to market your book on a shoestring. A man who stops advertising to save money is like a man who stops the clock to save time. --Henry Ford Henry Ford was right, but you don't have to lose money doing it.

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Gain new skills or simply brush up on the basics! This brief yet succinct ebook is a wonderful read for: Anyone who is new to social media marketing. Those who already have a basic understanding of social media marketing, but would like to brush up on the basics,…

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Learn in a week, what the experts learn in a lifetime. Sunday: Why use direct mail? Monday: Building and maintaining your database Tuesday: The components of direct mail Wednesday: Creative approaches Thursday: Physical campaigns Friday: Digital campaigns…

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This document contains a set of "fill in the blanks" type of questions, and the correct solution for each question along with a very specific explanation on why that particular answer was chosen.
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Direct marketing just got easier Picking the right promotional mix is not easy. Whatever is done it must be effective, and also cost-effective, and both budgets and time are no doubt limited. Business does not arrive unbidden (or very little of it does), nor does…
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Este libro y contenido esta destinado a alumnos y profesores que realizan el ciclo formativo de grado superior en Marketing en Restauración, perteneciente a la familia profesional de Hostelería y Turismo. El contenido sencillo , corto y claro aporta información…

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The internet has brought  huge potentials for small business owners.Here is a guide for small business owners to help in the actualization of marketing goals and also reduce needless spending.

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Finalmente, um livro sobre Marketing de ebooks sem floreios e que foca apenas no que é essencial. Você constantemente é bombardeado com conselhos de marketing estranhos e esotéricos, para vender seus livros de mil maneiras. Isso deixa você perplexo e…
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Understanding how people think and behave is key to mastering the art of persuasion and an essential ingredient to any successful sale. In this book, author draws on the work of social psychologists and behavioral economists to provide concrete, actionable items…

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Domains 360 provides a road map for success, offering not just an explanation of why domain names are so important to the digital ecosystem or how anyone can profit from an investment in them, but also incredibly practical guidance on how to choose them and…

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Grazie a 21 schede di Visual Merchandising spiegate in modo semplice e chiaro potrete avere tutti gli strumenti per allestire una vetrina in modo professionale. Nozioni teoriche e consigli pratici vi faciliteranno il lavoro, come se aveste un consulente di…