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Este livro foi publicado originalmente com o título Google Marketing. O marketing digital passa atualmente por uma fase de consolidação em que apenas as empresas e os profissionais que tiverem um conceito sólido do que representa a internet na economia atual,…

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|March 15, 2014

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The Language of Marketing Technology is a comprehensive list of more than 3500 marketing terms with thorough and extensive definitions.

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There is one simple way to exponentially increase the amount of traffic coming to your website and the number of people aware of your product or service: through the use of Google AdWords and related marketing technologies. The Definitive Guide to Google AdWords…

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Field marketing can be differentiated from all other marketing activities because it is face-to-face direct marketing. Field marketing includes direct selling promotions, exhibitions, merchandising, auditing, demonstrations, and mystery shopping. Individually or…

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"This book will Make Waves! Davies and Catling challenge you to change how you promote your company in new and exciting ways" --Sir Tom Farmer "Perceptive insights into the world of marketing, brought to life in a straightforward practical easy read" --Steve…