Entrepreneurship and New Venture Management by Isa van Aardt

Entrepreneurship and New Venture Management

byIsa van Aardt, Carel van Aardt, Stefan Bezuidenhout

Paperback | November 15, 1999

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A step-by-step guide that can be used by a prospective entrepreneur to create a new venture from a viable business idea. Both the theoretical aspects and practical applications are dealt with. Guidelines are given on how to manage the business and plan for growth, as well as how to eitherbuy a franchise or franchise a business venture. The book covers all aspects of the business plan, namely marketing, financial, operational, production, management and legal aspects.

About The Author

Isa van Aardt is at Technikon. Carel van Aardt is at University of Pretoria.

Details & Specs

Title:Entrepreneurship and New Venture ManagementFormat:PaperbackPublished:November 15, 1999Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0195718518

ISBN - 13:9780195718515

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