November 6, 1997
The following ISBNs are associated with this title:
ISBN - 10: 0767901746
ISBN - 13: 9780767901741
Read from the Book
We're not here to tell you that getting motivated is a piece of cake. It's rough, very rough, but we've seen again and again that the payoff makes all the struggle worthwhile.Once, when Cynthia was working in real estate and struggling with it, she forced herself to write, "I can see myself making cold calls and enjoying it." Of course she hated the job, but she had to go in and do it. If she wasn't busy with actual work, she had to make those detestable cold calls--sometimes for two hours, sometimes for eight to ten hours a day. Yes, people continually yelled at her and hung up. But the point is, she did it! And she got results. The success from that tenacity formed a basis for tackling even larger projects. Which is to say there are simply no magic bullets for realizing goals or fulfilling obligations; they're processes that you have to work through.Are you Up for It?In the same vein, there's no doubt that following through with an exercise program--especially if you're doing it at home with only yourself to report to--requires a large measure of enterprise, dedication, and resolve.You visualize a goal, you vow to achieve it, you're willing to discipline yourself for it, you work on focus and commitment, and you build up the drive to keep going through the early rounds until you see results.That The FIRM shows you those results so quickly is a major motivational plus, as is the compelling nature of the videos, but you still must develop commitment within yourself. Is
From the Publisher
If you want to know how to lose fat permanently, if you're concerned about the best exercise, diet, and nutrition plan for maximum results, or if you're looking for the motivation to make positive changes in your life, FIRM for Life is for you.
Twenty years ago, at the beginning of the aerobics craze, Anna and Cynthia Benson introduced their revolutionary fitness program, one that combined weight training with aerobics. In retrospect, it's clear that for maximum fat loss, The FIRM program was ahead of even the most prestigious scientific fitness organizations in the country. Their clients found that by working out with weights, they burned fat three times faster than by doing aerobics alone and saw visible proof of their progress in just ten workouts. Now, in the first book from the creators of the nation's bestselling exercise videos, the Benson sisters present their whole-life philosophy to health and fitness, as they share their secrets for nutrition, motivation, grooming, and overall physical and mental well-being.
Based on the belief that a strong body makes for a strong mind, FIRM for Life shows you how to achieve superior physical and mental fitness. The Bensons explain the science behind their fitness program and show why it is so effective not only for reshaping your body and making you stronger but also for reversing the aging process and increasing bone mass. Your body uses food as fuel, and by providing a complete eating program with sample menus and recommended foods, the Bensons explain how to eat for optimal performance and fat burning and thus maintain high energy throughout the day. FIRM for Life also guides you through the Bensons' basic exercise program, including the Daily Dozen exercises, stretches, and sweat minutes, all of which can be done at home with very little equipment. And to show how fitness and food affect your mood, performance, and energy levels, the Daily Planner, a four-part diary, will help you keep track of your meals and workout schedule. Dozens of heartfelt testimonials from FIRM Believers--people across the country whose lives have improved from The FIRM program--are included throughout the book, and in short, revealing profiles, FIRM instructors share valuable fitness tips and secrets for eating right and staying motivated.
You can get what you want from life. No matter what age you are, the Bensons give you the tools you need to achieve your dreams. A complete lifestyle program that will educate, inspire, and guide you to being the best you can be, FIRM for Life will turn you into a FIRM Believer.
About the Author
Anna and Cynthia Benson opened their first exercise studio in 1979. They have sold over two million copies of their eighteen bestselling exercise videos and are dedicated to showing people how to become physically and emotionally fit. The Bensons live in Columbia, South Carolina.
From Our Editors
There’s really only one sure-fire way to lose weight, keep it off and improve your energy and health: exercise. Anna and Cynthia Benson give people a valuable exercise program with Firm for Life. Their routines combine both aerobic and weight training to help you burn fat in the most efficient way possible. They also give you some very useful dietary tips and provide you with sample menus and recommended foods to help you improve your energy levels and make the most of your day. The book even offers tips for grooming and motivation. And since a healthy body means a healthy mind, their program will change you, heart and soul, for the better.