George Washington And The Art Of Business: The Leadership Principles of Americas First Commander-in-Chief by Mark Mcneilly

George Washington And The Art Of Business: The Leadership Principles of Americas First Commander-in…

byMark Mcneilly

Hardcover | January 15, 2008

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George Washington ranks as one of the great military leaders in history. The character traits he exemplified, and the leadership skills he employed, enabled him to defeat what was then the world's most powerful nation. In this marvelous book, Mark McNeilly shows today's managers how they can learn from Washington's career--both his triumphs and setbacks--to succeed as leaders in their chosen field. McNeilly paints vivid portraits of some of the crucial moments in Washington's military career, from the earlydebacle on Long Island Heights to the masterstroke at Trenton. There Washington, aided by his use of intelligence and disinformation, and by his great fortitude in the face of truly daunting conditions, routed the Hessians. McNeilly uses these stirring military encounters to underscore Washington'smanagerial genius: to persuade and inspire, to open up the decision-making process, to seize opportunities when they arise, to persevere when setbacks occurred, and to learn from his mistakes. Indeed, the true value of the book lies in McNeilly's brilliant ability to link military and businessstrategy, revealing that successful corporate leaders must possess many of the same traits that Washington did. Using examples from the NFL, Cadillac, Coke, Samsung, Embraer, IBM and others, McNeilly shows how business leaders can apply Washington's principles for success. Blending colorful military and business history with crystal-clear commentary, George Washington and the Art of Business belongs of the shelves of all executives who want to hone their leadership skills.

About The Author

Mark McNeilly spent the majority of his career with IBM in marketing leadership positions. He is currently the Director for Branding and Marketing Strategy for Lenovo, a major global computer company. He is the author of Sun Tzu and the Art of Business: Six Strategic Principles for Managers and Sun Tzu and the Art of Modern Warfare....
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Details & Specs

Title:George Washington And The Art Of Business: The Leadership Principles of Americas First Commander-in…Format:HardcoverDimensions:224 pages, 5.71 × 8.31 × 1.18 inPublished:January 15, 2008Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0195189787

ISBN - 13:9780195189780

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"With George Washington and the Art of Business, Mark McNeilly has written the ideal primer for teaching leadership development at the highest levels."--William H. Grumbles, Jr., Executive in Residence, Kenan-Flagler Business School, University of North Carolina, Chapel Hill