Global Strategic Management

Paperback | January 4, 2015

byJedrzej George Frynas, Kamel Mellahi

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Global Strategic Management 3e provides a clear insight into the corporate strategies of organizations operating on a global scale and explains the analysis, decision-making, and development processes behind securing competitive advantage.Every chapter offers a diverse range of case studies designed to illustrate strategic management theory in a real-world context, as well as encourage critical reflection and discussion of key ideas. Examples range from large international organizations including Ikea, Google, and Ferrari, to thestrategies of businesses from emerging and developing economies such as China, Poland, and Nigeria.Key concept boxes, further reading, and discussion questions ensure students can check their progress and develop their understanding throughout. As a result, the book equips the reader with a firm grasp of the core concepts required for academic success and develops those critical thinking anddecision-making skills that are essential for future employment.Online Resource CentreGlobal Strategic Management 3e is supported by a fully integrated Online Resource Centre.For students:* Test your understanding and receive instant feedback with our range of multiple-choice questions * Connect to relevant management sites, resources, and videos using chapter-by-chapter weblinks For registered lecturers:* Adapt PowerPoint slides as a basis for lecture presentations, or use as handouts in class * Guide class debate with suggested solutions to the discussion questions from the book * Get the most from the book's case studies with end of chapter case study solutions

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From the Publisher

Global Strategic Management 3e provides a clear insight into the corporate strategies of organizations operating on a global scale and explains the analysis, decision-making, and development processes behind securing competitive advantage.Every chapter offers a diverse range of case studies designed to illustrate strategic management t...

Jedrzej George Frynas is Professor of CSR and Strategic Management at Middlesex University Business School. Kamel Mellahi is Professor of Strategic Management at Warwick Business School, University of Warwick.

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Format:PaperbackDimensions:448 pages, 9.69 × 7.44 × 0.81 inPublished:January 4, 2015Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0198706596

ISBN - 13:9780198706595

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Table of Contents

PART I: INTRODUCTION1. Introduction to Global Strategic ManagementPART II: GLOBAL STRATEGIC ANALYSIS2. Global Business Environment: The External Macro Environment3. Global Business Environment: The Industry Environment4. Global Business environment: analysis of the internal environmentPART III: GLOBAL STRATEGIC DEVELOPMENT5. Managing the Internationalization Process6. International Strategic Alliances: Partnership and Co-Operation7. The Subsidiary-Level Strategy8. Headquarters-Level StrategyPART IV: GLOBAL STRATEGIC IMPLEMENTATION9. Global Structures and Designs10. Global Management of ChangePART V: GLOBAL STRATEGIC INNOVATION11. Global Management of Innovation and Knowledge12. Corporate Social Responsibility and Innovation

Editorial Reviews

"This impressive book places strategic management into the global context where it belongs in today's world. It has the great merit of combining a thorough coverage with excellent case studies for illustration and discussion. It is up-to-date, very readable and can be highly recommended." --John Child, Professor of Commerce, Birmingham Business School, University of Birmingham