Guerrilla Marketing With Technology Unleashing The Full Potential Of Your Small Business: GUERRILLA MARKETING W/TECHNOLO by Jay Conrad LevinsonGuerrilla Marketing With Technology Unleashing The Full Potential Of Your Small Business: GUERRILLA MARKETING W/TECHNOLO by Jay Conrad Levinson

Guerrilla Marketing With Technology Unleashing The Full Potential Of Your Small Business: GUERRILLA…

byJay Conrad Levinson

Paperback | October 10, 1997

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For more than twenty years, Jay Levinson has been arming small businesses with the strategies and tactics to compete with the big guys by substituting time, energy, and imagination for money. In Guerrilla Marketing With Technology he shows how virtually every aspect of a small business can be enhanced through technology. Even with minimal investment in and experience with computers, databases, and the Internet, small businesses can maximize their limited resources and reap big profits. Without technical jargon, Levinson covers all the basics to get even the most technologically shy up and running.
Jay Conrad Levinson is chairman of Guerrilla Marketing International, a northern California-based consulting firm specializing in low-cost, high-impact marketing principles for small businesses. He is the publisher of The Guerrilla Marketing Newsletter and author of the bestselling marketing series of all time, including Guerrilla Mark...
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Title:Guerrilla Marketing With Technology Unleashing The Full Potential Of Your Small Business: GUERRILLA…Format:PaperbackDimensions:224 pages, 9 × 6 × 0.57 inPublished:October 10, 1997Publisher:Basic Books

The following ISBNs are associated with this title:

ISBN - 10:0201328046

ISBN - 13:9780201328042

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"Guerrilla Marketing with Technology" shows entrepreneurs how virtually every aspect of a small business can be enhanced through technology--from creating and distributing newsletters to staying a head of industry trends. Includes a Glossary of key terms, an IQ quiz, case examples of pioneering companies, and more