From Our Editors
"Guerrilla Marketing with Technology" shows entrepreneurs how virtually every aspect of a small business can be enhanced through technology--from creating and distributing newsletters to staying a head of industry trends. Includes a Glossary of key terms, an IQ quiz, case examples of pioneering companies, and more
From the Publisher
For more than twenty years, Jay Levinson has been arming small businesses with the strategies and tactics to compete with the big guys by substituting time, energy, and imagination for money. In Guerrilla Marketing With Technology he shows how virtually every aspect of a small business can be enhanced through technology. Even with mini...