Hacker, Maker, Teacher, Thief: Advertising's Next Generation

Hacker, Maker, Teacher, Thief: Advertising's Next Generation

Kobo ebook | September 11, 2014

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about

• What does the industry need to do today (not tomorrow) to stay valuable and relevant? • Is digital collaboration the death of idea ownership? • What the f**k do clients know about great advertising? • How can copying make you more original? • I feel connected, but do I feel more human? • How are the porn industry, illegal black market and bitcoins changing online culture today? • Should we make things people want rather than make people want things? • How do we 'do' innovation? If you want to get a point of view on these and a whole host of other questions, just pick up this book which features a collection of essays from 35 leading creative directors and business owners. Creative Social celebrates hackers, makers, teachers and thieves – advertising’s next generation.
Title:Hacker, Maker, Teacher, Thief: Advertising's Next GenerationFormat:Kobo ebookPublished:September 11, 2014Publisher:Creative SocialLanguage:English

The following ISBNs are associated with this title:

ISBN:9990048196760

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