Healing Words: The Printed Handbills of Early Modern London Quacks by Roberta MulliniHealing Words: The Printed Handbills of Early Modern London Quacks by Roberta Mullini

Healing Words: The Printed Handbills of Early Modern London Quacks

byRoberta Mullini

Hardcover | May 26, 2015

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During the English Restoration, London unlicensed health carers printed handbills as the easiest way to advertise their medical practices. In order to increase our awareness of irregular medical practitioners as a cultural phenomenon and examine their language, two collections of handbills have been transcribed. The study analyses the lexicon used to address readers, the traits of orality in written communication as well as the places where proprietary medicines were sold. Furthermore it looks closely at the visual impact of some handbills and the role of anti-quack satire at the end of the seventeenth century.
Roberta Mullini is Professor of English Literature at the University of Urbino Carlo Bo (Italy). She has published widely on late medieval and early modern theatre and drama. Her present interests also include cultural studies and historical linguistics.
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Title:Healing Words: The Printed Handbills of Early Modern London QuacksFormat:HardcoverDimensions:8.27 × 5.83 × 0.98 inPublished:May 26, 2015Publisher:Peter Lang GmbH, Internationaler Verlag der WissenschaftenLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:363166477X

ISBN - 13:9783631664773

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Table of Contents

Contents: Historical Context – A Corpus-based Approach to the Language of Quacks – Common Complaints in Corpora from the Medical Domain – How Quacks Addressed their Audience – Quacks and the Media – Three Case Studies: Men, Women, and a Courtier.

Editorial Reviews

«Through the dialogue between science and humanities and thanks to the interdisciplinary approach chosen by Mullini in her latest book, we get a broad and rich vision of a period, of a profession, and of a type of communication which can only enrich our awareness and knowledge of history, literature, and society while, at the same time, confirming the necessity for the true scholar to cross the borders between disciplines in order to reach a wider, and deeper, perspective.» (Alessandra Calanchi, Rivista di Letterature moderne e comparate 2/2016)