Health Promotion: Ideology, Discipline, and Specialism by John KemmHealth Promotion: Ideology, Discipline, and Specialism by John Kemm

Health Promotion: Ideology, Discipline, and Specialism

byJohn Kemm

Paperback | November 12, 2014

Pricing and Purchase Info

$84.00 online 
$96.95 list price save 13%
Earn 420 plum® points

Prices and offers may vary in store


Ships within 1-3 weeks

Ships free on orders over $25

Not available in stores


Health Promotion: Ideology, Discipline, and Specialism is a thorough examination of the field, advancing clear proposals for its development and future, and is essential reading for those needing an understanding of the theoretical background, historical context, or the challenges that healthpromotion faces today. Health promotion is a term which has been used varyingly to describe an ideology, a discipline, or a profession, and has subtly different meanings when used in each of these ways. Dr John Kemm presents a nuanced understanding of the complexities of the field, and carefulconsideration of the theoretical and practical difficulties involved.With the core belief that health promotion has a vital contribution to make to the health of populations, this book is packed with the knowledge and tools necessary to help people contribute in real and practical ways to health promotion. Its timely examination of the strategies and legislation ofsuccessive governments in the UK informs the ongoing debate on heath policy. The importance of health education is explored, including a look at the new possibilities that technological developments will bring. From the wealth of examples and cases studies used to illustrate the ethical principlesunderlying health promotion, to the examination of the concepts of environmental and lifestyle determinants of health, it is a comprehensive look at health promotion and will be a perfect resource for practitioners and students alike.
John Kemm retired from the English National Health Service in 2010 and is now director of a public health consulting firm JK Public Health Consulting, He has 35 years experience of public health and the NHS, and throughout his career he has been a keen supporter of health promotion. He has held many senior NHS and academic posts includ...
Title:Health Promotion: Ideology, Discipline, and SpecialismFormat:PaperbackDimensions:240 pagesPublished:November 12, 2014Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0198713991

ISBN - 13:9780198713999

Look for similar items by category:


Table of Contents

1. Introduction - Mapping the issues2. A history of health promotion3. Evidence for health promotion4. The determinants of health5. Assessing need and planning6. What governments can do7. Supporting individual behaviour change8. Health education9. Ethics of health promotion10. The wider public health workforce11. Health promotion specialists12. Settings13. Community development14. Social marketing15. Changing lifestyle with health promotion - Some examples16. Evaluation17. Partnership and influencing people and organisations18. The way forward