Henry Ford by Vincent CurcioHenry Ford by Vincent Curcio

Henry Ford

byVincent Curcio

Hardcover | April 17, 2013

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Most great figures in American culture and history reveal great contradictions, but none more so than Henry Ford. Vincent Curcio's compact, lively biography offers new insight on the man who not only founded Ford Motor Company and Henry Ford Company (later Cadillac) but also institutionalizedthe assembly line production process and (some argue) created the middle class in America. Ford invented an entire physical, economic and social system through the assembly line production of the Ford Model T automobile. By constantly improving his product, sales rose, enabling Ford to lower its price until it became a universal commodity. Ford created a market for this commodity by paying his workers so well that, for the first time in history, the people who manufactured a complex industrial product could own one.This was "Fordism," social engineering on a vast scale. But Ford's anti-Semitism would forever stain his reputation and shadow his legacy. Hitler admired him greatly, both for his anti-Semitism and his autocratic leadership, displaying Ford's picture in his bedroom and keeping a copy of Ford's My Life and Work by his bedside. Despite this, Ford's workerswere loyal. Ford offered good pay, good benefits, English language classes, and employment for those who struggled to find jobs - handicapped, African-American and female workers. Ford was a man both invigorated by the possibilities of modernism and yet conflicted by its implications. This new Lives and Legacies volume explores the dimensions of Ford's indisputable greatness while acknowledging the deep flaws that complicate his legacy.
Vincent Curcio, a veteran theatrical manager-producer, is the author of Chrysler: The Life and Times of an Automotive Genius. A long-time car enthusiast, he divides his time between Union City, New Jersey, Paris, and the White Barn Theatre in Westport, Connecticut.
Title:Henry FordFormat:HardcoverDimensions:176 pages, 8.25 × 5.5 × 0.98 inPublished:April 17, 2013Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0195316924

ISBN - 13:9780195316926

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Table of Contents

Introduction1. Henry Ford - How It All Began2. Walking into the Future3. Cooking with Gas4. The Ford Motor Company5. The Model T and the Coming of Mass Production6. The Big Issues - Peace and War - Consolidating Power7. Modern Times8. Has Something Come Between Us?9. Things he was Thinking About10. Everything Old is New Again11. Efflorescence and Hard EndingsConclusion