How to Generate Effective Press Releases for Social Networks by Brian Solis

How to Generate Effective Press Releases for Social Networks

byBrian Solis, Deirdre K. Breakenridge

Kobo ebook | January 12, 2010

not yet rated|write a review

Pricing and Purchase Info

$2.61

Available for download

Not available in stores

about

This Element is an excerpt from Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR (ISBN: 9780137150694) by Brian Solis and Deirdre Breakenridge. Available in print and digital formats.

 

Social media releases: what they are, what they aren’t, and how to make the most of them.

 

PR’s latest “new shiny object” is the social media release (SMR). Originally introduced by Todd Defren in response to Tom Foremski’s call for the death of press releases, it represents a new socially rooted format that complements traditional and SEO news releases by combining news facts and social assets in one improved, easy-to-digest tool.

Details & Specs

Title:How to Generate Effective Press Releases for Social NetworksFormat:Kobo ebookPublished:January 12, 2010Publisher:Pearson EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0131377779

ISBN - 13:9780131377776

Customer Reviews of How to Generate Effective Press Releases for Social Networks

Reviews