How to Sell Yourself: Sharpen Up Your Personal Image; Impress Everyone in Your Organisation; Actively Self-Promote by Ray GroseHow to Sell Yourself: Sharpen Up Your Personal Image; Impress Everyone in Your Organisation; Actively Self-Promote by Ray Grose

How to Sell Yourself: Sharpen Up Your Personal Image; Impress Everyone in Your Organisation…

byRay Grose

Paperback | February 1, 2010

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Everyone working in an organization has seen unworthy executives advance up the corporate ladder while more competent candidates are overlooked. Why does this seemingly unfair situation occur over and over again?

It is because many dedicated and competent executives concentrate on doing their jobs to the very best of their ability but fail to promote themselves as valuable organizational members. In particular they pay little attention to a fundamentally important factor in organizational success: their personal ‘image’ - the impression of them that other people hold, made up from thousands of interpersonal interactions.

How to Sell Yourselfgives guidelines on developing and managing one’s personal image. It illustrates how the "correct” image is rarely just a projection of one’s personality, but is more often purposefully designed, manufactured, and adapted to one’s position and to the culture of one’s organization.

Ray Grosewas managing director and part-owner of a financial services organization.
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Title:How to Sell Yourself: Sharpen Up Your Personal Image; Impress Everyone in Your Organisation…Format:PaperbackDimensions:144 pages, 8.58 × 5.44 × 0.3 inPublished:February 1, 2010Publisher:Kogan PageLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0749456388

ISBN - 13:9780749456382

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Table of Contents

1. Personal Image -- The Basis of Self-promotion

2. Success Indicators -- General Elements of ‘Good’ Personal Image

3. Getting everyone's approval

4. Damaging Your ‘Good’ Image

5. Dangerous Situations

6. Five Ways to Actively Self-Promote

7. Selling Yourself As You Climb The Executive Ladder

8. Image and Organisational Culture

9. Other Considerations with Image

10. Conclusion