IB Business and Management: For the IB diploma by Paul ClarkIB Business and Management: For the IB diploma by Paul Clark

IB Business and Management: For the IB diploma

byPaul Clark, Peter Golden, Mark O'dea

Paperback | October 6, 2012

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The only DP resources developed with the IB.Written by experienced IB teachers to comprehensively cover the 2009 syllabus, this stretching approach drives strategic thinking. With an international focus spurring debate on entrepreneurial issues, it seamlessly integrates the learner profile and best captures the IB philosophy. Assessmentsupport is integrated for the strongest results. Supporting IB Business and Management: Study Guide also available.
Paul Clark, Peter Golden, Mark O'Dea, Phil Woolrich, John Weiner, and Jorge Olmos are all well-respected OUP authors.
Title:IB Business and Management: For the IB diplomaFormat:PaperbackDimensions:416 pages, 10.87 × 8.62 × 0.71 inPublished:October 6, 2012Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0198390092

ISBN - 13:9780198390091


Table of Contents

Unit 1: Business organizations and management1.1 Nature and organization of business1.2 Objectivity, stakeholders and the external environment1.3 Organizational planning and decision making1.4 Growth and the impact of globalization1.5 Change and the management of changeUnit 2: Human resources2.1 Human resource planning2.2 Organizational structure and communication2.3 Leadership and management2.4 Motivation2.5 Corporate culture and employer - employee relationsUnit 3: Accounts and finance3.1 Sources of finance3.2 Management accounting3.3 Financial accounts and ratio analysisUnit 4: Marketing4.1 Role of marketing4.2 Marketing planningUnit 5: Operations management5.1 Production methods5.2 Cost, revenue and break-even analysis5.3 Quality assurance5.4 Location5.5 Innovation5.6 Production planning5.7 Project managementUnit 6: Business strategy6.1 Introduction to business strategy6.2 Strategic analysis6.3 Strategic choice6.4 Strategic implementation6.5 Evaluation and control6.6 Case studies on strategyInternal assesmentExtended essayExternal essayFurther readingGlossary

Editorial Reviews

"We have adapted most of the Oxford IB course books for our school. We find them well written, well linked to TOK issues and age appropriate." --Sheta Saha, IB Coordinator, Chatsworth International School, Singapore