IB Business Management Course Book 2014 edition: Oxford IB Diploma Programme by Martin Mwenda MuchenaIB Business Management Course Book 2014 edition: Oxford IB Diploma Programme by Martin Mwenda Muchena

IB Business Management Course Book 2014 edition: Oxford IB Diploma Programme

byMartin Mwenda Muchena, Loykie Lomine, Robert Pierce

Paperback | July 5, 2014

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Written by experienced IB teachers and workshop leaders, this fully updated edition offers unrivalled coverage of the new 2014 syllabus. With the most comprehensive coverage of all the SL and HL topics, a special focus on concept-based learning helps you fully embed this new requirement - allthe essential concepts are integrated at every stage, including change, culture and globalization. The only DP Business and Management text developed with the IB, rigorous exam support gives unrivalled insight into IB assessment and drives high achievement. Thoroughly matched to the IB philosophyand encouraging a truly outward-looking approach, case studies and TOK connections ensure a firm understanding of today's increasingly international business environment.About the series:The only DP resources developed directly with the IB, the Oxford IB Course Books are the most comprehensive core resources to support learners through their study. Fully incorporating the learner profile, resources are assessed by consulting experts in international-mindedness and TOK to ensurethese crucial components are deeply embedded into learning.
Martin Mwenda Muchena is based at the United World College of South Africa, where he teaches IB Diploma Business Management and Economics.
Title:IB Business Management Course Book 2014 edition: Oxford IB Diploma ProgrammeFormat:PaperbackDimensions:576 pages, 10.87 × 8.62 × 0 inPublished:July 5, 2014Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0198392818

ISBN - 13:9780198392811

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Table of Contents

1.1 Introduction to business management1.2 Types of organizations1.3 Organizational objectives1.4 Stakeholders1.5 External environment1.6 Growth and evolution1.7 Organizational planning tools (HL only)2.1 Functions and evolution of human resource management2.2 Organizational structure2.3 Leadership and management2.4 Motivation2.5 Organizational (corporate) culture (HL only)2.6 Industry/employee relations (HL only)3.1 Sources of finance3.2 Costs and revenues3.3 Break-even analysis3.4 Final accounts (HL included)3.5 Profitability and liquidity ratio analysis3.6 Efficiency ration analysis (HL only)3.7 Cash flow3.8 Investment appraisal (HL included)3.9 Budgets (HL only)4.1 The role of marketing4.2 Marketing planning4.3 Sales forecasting (HL only)4.4 Market research4.5 The four Ps4.6 The extended marketing mix of seven Ps (HL only)4.7 International marketing (HL only)4.8 E-commerce5.1 The role of operations management5.2 Production methods5.3 Lean production and quality management (HL only)5.4 Location5.5 Production planning (HL only)5.6 Research and development (HL only)5.7 Crisis management and contingency planning (HL only)6 Internal assessment7 Extended essay8 External assessment