In-N-out Burger: A Behind-the-Counter Look at the Fast-Food Chain That Breaks All the Rules

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In-N-out Burger: A Behind-the-Counter Look at the Fast-Food Chain That Breaks All the Rules

by Stacy Perman

HARPERCOLLINS PUBLISHERS | September 23, 2010 | Trade Paperback

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The untold story of the renegade burger chain that evokes a passionate following unlike any other

In fast-food corporate America, In-N-Out Burger stands apart. Begun in a tiny shack in the shadow of World War II, this family-owned chain has steadfastly refused to franchise or be sold. Over time, In-N-Out Burger has become nothing less than a cultural institution that can lay claim to an insanely loyal following.

Stacy Perman'sIn-N-Out Burgeris the inside story behind a real American success story-not only a tale of a unique and profitable business but also of a family's struggle to maintain a sustainable pop empire against the industry it helped pioneer. A keenly observed narrative that explores the transformation of a California fad into an enduring cult of popularity, it is also the story of the conflicted, secretive, and ultimately tragic Snyder family, who cooked a billion burgers and hooked a zillion fans.

Format: Trade Paperback

Dimensions: 256 pages, 8 × 5.31 × 0.88 in

Published: September 23, 2010

Publisher: HARPERCOLLINS PUBLISHERS

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 0061346721

ISBN - 13: 9780061346729

Found in: Business and Finance

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– More About This Product –

In-N-out Burger: A Behind-the-Counter Look at the Fast-Food Chain That Breaks All the Rules

In-N-out Burger: A Behind-the-Counter Look at the Fast-Food Chain That Breaks All the Rules

by Stacy Perman

Format: Trade Paperback

Dimensions: 256 pages, 8 × 5.31 × 0.88 in

Published: September 23, 2010

Publisher: HARPERCOLLINS PUBLISHERS

Language: English

The following ISBNs are associated with this title:

ISBN - 10: 0061346721

ISBN - 13: 9780061346729

About the Book

In this keenly observed narrative, Perman takes a behind-the-counter look at the fast-food chain that breaks all the rules.

From the Publisher

The untold story of the renegade burger chain that evokes a passionate following unlike any other

In fast-food corporate America, In-N-Out Burger stands apart. Begun in a tiny shack in the shadow of World War II, this family-owned chain has steadfastly refused to franchise or be sold. Over time, In-N-Out Burger has become nothing less than a cultural institution that can lay claim to an insanely loyal following.

Stacy Perman'sIn-N-Out Burgeris the inside story behind a real American success story-not only a tale of a unique and profitable business but also of a family's struggle to maintain a sustainable pop empire against the industry it helped pioneer. A keenly observed narrative that explores the transformation of a California fad into an enduring cult of popularity, it is also the story of the conflicted, secretive, and ultimately tragic Snyder family, who cooked a billion burgers and hooked a zillion fans.

About the Author

Stacy Perman is an award-winning journalist and author. A former writer and correspondent forBusinessWeekandTime, her work has appeared inLos Angelesmagazine, theLos Angeles Times, theWall Street Journal, and many other publications. Born in Los Angeles, she currently lives in New York.