Innovating in a Connected World: Harnessing the Vast Creative Potential Outside Your Company

Kobo ebook | October 12, 2009

bySatish Nambisan, Mohanbir Sawhney

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This Element is an excerpt from The Global Brain: Your Roadmap for Innovating Faster and Smarter in a Networked World (ISBN: 9780132339513) by Satish Nambisan and Mohanbir Sawhney. Available in print and digital formats.

 

Crowdsourcing, innovation networks, and beyond: breakthrough techniques for driving profitable innovation from your connections with customers, partners, suppliers, and the world.

 

In their search for innovation, companies are realizing the importance of reaching out to customers, partners, suppliers, and other external entities that constitute the Global Brain--the vast creative potential that lies beyond the firm’s boundaries. However, most executives feel that they don’t know how to reach the Promised Land....

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From the Publisher

This Element is an excerpt from The Global Brain: Your Roadmap for Innovating Faster and Smarter in a Networked World (ISBN: 9780132339513) by Satish Nambisan and Mohanbir Sawhney. Available in print and digital formats.   Crowdsourcing, innovation networks, and beyond: breakthrough techniques for driving profitable innovation from you...

Format:Kobo ebookPublished:October 12, 2009Publisher:Pearson EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0131375199

ISBN - 13:9780131375192

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