International Business: Competing in the Global Marketplace

Hardcover | February 10, 2014

byCharles W. L. Hill

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Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W. L. Hill, sets the standard. Hill draws upon his experience to deliver a complete solution&#45print and digital—for instructors & students by being:
Integrated &#45 Progression of Topics
Application Rich &#45 Strong on Strategy
Current &#45 Thought Provoking
Relevant &#45 Actual Practice of International Business

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From the Publisher

Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W. L. Hill, sets the standard. Hill draws upon his experience to deliver a complete solution&#45print and digital—for instructors & students by being: Integrated &#45 Progression of TopicsApplication Rich &#45 Strong on Stra...

Format:HardcoverDimensions:11.1 × 8.5 × 1.2 inPublished:February 10, 2014Publisher:McGraw-Hill EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:007811277X

ISBN - 13:9780078112775

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Extra Content

Table of Contents

Part One-Introduction and Overview

Chapter 1: Globalization

Case: Who Makes the Apple iPhone?

Part Two-Country Differences

Chapter 2: National Differences in Political Economy

Chapter 3: Political Economy and Economic Development

Chapter 4: Differences in Culture

Chapter 5: Ethics in International Business

Case: Siemens Bribery Scandal

Case: Disaster in Bangladesh

Case: Knights Apparel

Case: Japan's Economic Malaise

Case: Indonesia: The Next Asian Giant?

Part Three-The Global Trade and Investment Environment

Chapter 6: International Trade Theory

Chapter 7: The Political Economy of International Trade

Chapter 8: Foreign Direct Investment

Chapter 9: Regional Economic Integration

Case:Legal Outsourcing

Case: The Global Financial Crisis and Protectionism

Case: NAFTA and Mexican Trucking

Case: The Rise of the Indian Automobile Industry

Case: Logitech

Part Four-The Global Monetary System

Chapter 10: The Foreign Exchange Market

Chapter 11: The International Monetary System

Chapter 12: The Global Capital Market

Case: South Korean Currency Crisis

Case: Russian Ruble Crisis

Case: Caterpillar: Competing in a World of Fluctuating Currencies

Part Five-The Strategy and Structure of International Business

Chapter 13: The Strategy of International Business

Chapter 14: The Organization of International Business

Chapter 15: Entry Strategy and Strategic Alliances

Case: The Evolving Strategy of IBM

Case: IKEA in 2013

Case: General Electric's Joint Ventures

Case: The Globalization of Starbucks

Case: Coca-Cola's Strategy

Part Six-Business Operations

Chapter 16: Exporting, Importing, and Countertrade

Chapter 17: Production, Outsourcing, and Logistics

Chapter 18: Global Marketing and R&D

Chapter 19: Global Human Resource Management

Chapter 20: Accounting and Finance in the International Business

Case: Brazil's Gol Airlines

Case: Staffing Policy at AstraZeneca