Just Business: Business Ethics in Action is a ground-breaking book, which has changed the way business ethics is considered by both the business community and philosophers. Employing a powerful, original explanatory framework, Just Business offers substansive answers to questions of businessethics, resolving key problems of personnel, finance and corporate governance. Even more significantly Just Business supplies an Ethical Decision Model which can be used to manage businesses' ethical problems whenever and wherever they arise, in all their real -life complexity and variety. By introducing conceptual clarity to business ethics, Just Business provides solid arguments for rebutting trendy but unethical demands for 'social responsibility' and 'stakeholding' in business. Just Business demonstrates that business's correct ethical concern is just. As presented in JustBusiness, business ethics is not an extraneous anti-business option: it is rigorous, analytical business tool. Just Business provides a systematic, jargon free argument to show that it is not necessary either to emasculate or to adulterate business for business to be moral. Combining business realism with philosophical rigour, and employing a global pespective, Just Business should be of use to all who havedealings with business, whether as employees or directors, customers or lenders, shareholders or formulators of public policy.