Living Ethics: Across Media Platforms by Michael BugejaLiving Ethics: Across Media Platforms by Michael Bugeja

Living Ethics: Across Media Platforms

byMichael Bugeja

Paperback | July 26, 2007

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In a seamlessly wired world of television, computers, and BlackBerrys, where does ethics fit in? To address that question, Living Ethics calls for a moral convergence to complement the technological one. Identifying principles that apply across media platforms, Michael Bugeja has created athorough and well-researched work that avoids the prescriptive language used by many texts; instead, he encourages critical thinking through examples that build, challenge, and enhance readers' value systems. While many ethics texts focus almost exclusively on journalistic ethics, Living Ethics emphasizes unifying principles that collapse and transcend the boundaries of a wide variety of media sources--including newspapers, magazines, radio, television, public relations, photojournalism, advertising,and other forms of traditional and online mass communication. As readers will discover, the circumstances of ethical issues may vary, but the moral processes used to resolve them are basically the same. Resolutely practical, Living Ethics is written in a clear and cogent style that helps readers: * Understand unifying principles from historical, philosophical, and political perspectives * Grasp the utility of principles that engage audiences and clients while respecting the diverse cultures in an increasingly global media environment * Explore moral convergence through the eyes of more than 100 practitioners at major newsrooms, agencies, and organizations * Examine ethical issues visually through more than 20 photos and illustrations * Develop a set of principles to guide their careers across a multitude of platforms
Michael Bugeja is Professor and Director of the Greenlee School of Journalism and Communication at Iowa State University. He is the author of twenty books, including Interpersonal Divide: The Search for Community in a Technological Age (OUP, 2005).
Title:Living Ethics: Across Media PlatformsFormat:PaperbackDimensions:384 pages, 5.98 × 9.02 × 0.79 inPublished:July 26, 2007Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0195188608

ISBN - 13:9780195188608


Table of Contents

PrefaceIntroductionPart One: Building Your Ethical Base1. InfluenceBasic ConceptsBasic IntentionsBasic InfluencesThe Influence of HistoryThe Influence of LanguageIllustration: "Trigger Words"Balance and PerceptionIllustration: "The Fine Line of Objectivity"Photograph: "Father Holding Son, Who Nearly Drowned," Jared LazarusJournal Exercise--"Deprogramming Your Influences"2. ResponsibilityBasic ConceptsHonoring AccountabilityRole Models, Mentors, Icons and IdolsBroader ResponsibilitiesPhotograph: "Editors at the Mailbag," Highlights for ChildrenMoral Relativism and AbsolutesFirst PrinciplesJournal Exercise--"You're Absolutely Courageous"3. TruthFonts of TruthObjectivity as a ProcessTruthful PlatformsTruthful DisclosuresVisual Judgment CallsPhotograph: "Grieving Family and Friends," Morris L. ManningPhotograph: "Flight Nurse," Dennis ChamberlinPhotograph: "Marine Funeral," Dennis ChamberlinPhotograph: "Couple Kissing," Dennis ChamberlinPhotograph: "Magdalena," Dennis ChamberlinPhotograph: "Lanier," Dennis ChamberlinA Word about SatireEditorial Cartoon: "An Army of One," Jim BorgmanEditorial Cartoon: "NASA," Carmen CerraIllustration: "Bunny BioTM--Behind the Fur, Energizer BunnyTM"Higher ConceptsJournal Exercise--"Your Highs, Lows and Turning Points"Part Two: Testing Your Ethical Base4. FalsehoodBasic ConceptsCategories and ConsequencesA Word About Quote-MakingVisual LiesPhoto/Illustration: "Crossing the Line in Photojournalism," Diane BugejaQuestionable LiesJournal Exercise--"Just How Truthful Are You?"5. ManipulationBasic ConceptsBrief History of the HoaxCategories and ConsequencesDefusing the HoaxHoaxbusting MethodsJournal Exercise--"Your Biases, Fears and Convictions"6. TemptationDealing with TemptationA Plagiarism PrimerDetecting PlagiarismDealing With Conflicts of InterestNew Media ConflictsCompassionate ConflictsReligious and Familial ConflictsEditorial vs. Advertising ConflictsDiversity ConflictsVisual ConflictsPhotograph: "Brian," John KaplanJournal Exercise--"Your Own Conflict Resolution"7. BiasExploring BiasExploring StereotypesDealing with BiasIllustration: "Anticipated vs. Received Message"Journal Exercise--"Taking Stock: Your Personal Bias Barometer"Part Three: Enhancing Your Ethical Base8. FairnessThe Fairness ProcessFairness-Related ConceptsCorrections and apologiesDiscretionJournal Exercise--"Do You or Others Play Fair or Foul?"9. PowerPower BasesPower of the Press vs. ProfitsCensorship vs. Self-CensorshipTaste vs. Free ExpressionIllustration: "Child's Subliminal Ad"EmpowermentTwo Cases of Sexual HarassmentCompassionPhotograph: "A Policeman's Torment," John KaplanPhotograph: "Floodwaters from Hurricane Katrina," AP photo/Vincent LaforetEssay: "Ode to New Orleans," by Charlotte PorterPhotograph: "Roadside Memorial," by Diane BugejaPhotograph: "Final Moments," by Therese FrareEssay: "Lasting Moments," by Therese FrareJournal Exercise--"Your Path to Empowerment"10. Value SystemsPersonal and Professional StandardsCreating CodesPhotograph: "A Sampling of Codes"Journal Exercise--"Your Own Code of Ethics"BibliographyIndex

Editorial Reviews

"[Bugeja] wants us to experience how it feels to have a guilty conscience, not just think about it in terms of an abstract philosophical framework. Such an emphasis has a place in the classroom because it calls for personal accountability."--Robin Riley, New Mexico State University