Loops: The Seven Keys to Small Business Success: The Seven Keys to Small Business Success

Hardcover | April 29, 2009

byPh.D., Mike Chaet, Stephen C. Lundin, Vince Moravek

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Why do some smallbusinesses succeed whileothers fail?

That is the question one young entrepreneurfaces in this illuminating business parablefor our times. Loops reveals the soul-searchingstory of Tony, a business student whodoesn’t understand why he can’t quit schooland work in the family business.

Then his professor surprises him with an unusualfinal exam—a twelve-week, summer-longstudy of the small businesses in his localarea. This simple real-world assignment opensTony’s eyes to the most important lessons anentrepreneur can learn, such as how to:

  • Manage “experience zones”
  • Build strong customerrelations through “visionmoments”
  • Standardize key processesfor employees
  • Innovate, improve, andmaintain quality
  • Accomplish real results by“closing the loops”

    As you follow Tony’s journey, you’ll receivea week-by-week crash course on theseven essential loops for small business.You will learn how to distinguish yourselffrom the competition, improve your operations,and close the loops. Best of all,you’ll discover innovative ways to apply theloops concept to every challenge you face,with every endeavor, in any economy.

    When you close the loops, you open thedoor—to limitless opportunities.

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From the Publisher

Why do some smallbusinesses succeed whileothers fail?That is the question one young entrepreneurfaces in this illuminating business parablefor our times. Loops reveals the soul-searchingstory of Tony, a business student whodoesn’t understand why he can’t quit schooland work in the family business.Then his professor surprises him with a...

From the Jacket

“Every small business owner can significantly benefit fromthe LOOPS approach to small business.”—Steve Dee, former president, Wyler’s FoodsWHAT ARE “LOOPS”? Loops are the essential keys to success in any smallbusiness. They are the relationships you build. The services you perform. Theproducts you deliver. If you want to thrive in toda...

Mike Chaet, Ph.D., a.k.a. “The Club Doc,” is the founder and president of CMS International, the fitness industry’s largest consulting firm. A lecturer, author, and consultant, he has been involved in the development and management of over 2,500 clubs and small businesses worldwide. Stephen C. Lundin, Ph.D., is a b...
Format:HardcoverDimensions:144 pages, 8.8 × 5.8 × 0.67 inPublished:April 29, 2009Publisher:McGraw-Hill EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0071624872

ISBN - 13:9780071624879

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Extra Content

Table of Contents

Introduction Dedication

Section one: The Journey Begins
The Last Day of Class
An Unexpected Meeting
The Summer Plan
A Conversation with Dad

Section two: Loops
Loop one: Manage the Experience Zones
Loop two: Build a Great Culture with Vision Moments
Loop Three: A Support Group Keeps Fundamentals Fun
Loop Four: Standardize Every Major Process
Loop Five: Innovate Continuously
Loop Six: Live in the Real World
Loop Seven: Lead by Example

Section Three: A Surprise Loop
The Language of Loops
Final Thoughts