Managing South African Tourism by Richard GeorgeManaging South African Tourism by Richard George

Managing South African Tourism

byRichard George

Paperback | July 26, 2008

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Managing Tourism in South Africa equips students as well as practitioners with a combination of industry-specific knowledge and general managerial skills needed to succeed. It explores the fundamental business management aspects of tourism including law, management, human resource management,marketing, finance, and shows how the industry is structured. This book meets the need for a good South African book pitched at the right level on this subject. The book has a southern African focus and is made accessible to students through the use of South African examples and case studies.
Richard George is a well-respected OUP author.
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Title:Managing South African TourismFormat:PaperbackDimensions:384 pages, 9.45 × 6.65 × 0.83 inPublished:July 26, 2008Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:019578913X

ISBN - 13:9780195789133

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Table of Contents

Part I: Tourism Overview1. Introduction to tourism2. The history of tourism3. The geography of tourismPart II: The Tourism Industry4. Managing visitor attractions5. managing transport for tourists6. Managing accomodation for tourists7. Managing tourism distribution8. The government and tourismPart III: Managing Tourism Businesses9. Managing tourism businesses10. Managing small tourism businesses and entrepreneurship11. Managing human resources in tourism12. Managing finance for tourism13. Tourism businesses and the law14. Marketing for tourismPart IV: Issues in Tourism Management15. Managing the impacts of tourism16. Managing tourism responsibly17. The future of tourism