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UnBranding
Kobo ebook

|October 4, 2017

$14.99

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UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships – from how we hire and manage, to how we communicate with our…
Building a StoryBrand: Clarify Your Message So Customers Will Listen

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New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a proven solution…
De customer journey in kaart in 60 minuten
Kobo ebook | Dutch

|October 5, 2017

$14.29 online

$17.81

save 19%

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Hoe goed ken jij je klanten? Ontdek hoe je met online middelen, tools en data de customer journey in kaart brengt. Van behoefte tot aankoop, van aankoop tot ambassadeurs. Bart van der Kooi is online marketingadviseur. Hij adviseert organisaties over digitale…
Book Yourself Solid
Kobo ebook

|October 13, 2017

$13.99

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Kick off the cycle of success with serious self-promotion that works Book Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"—but that's not always the case. The key lies in…
Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty

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Compared to 25 years ago, today’s retail experience is a world apart. Almost anything can be ordered, delivered and picked up rapidly, often customized to personal preferences at no extra cost. The smartphone has created a world of limitless consumer expectation…
Make A Killing On Kindle 2018 Edition: How To Sell Books On Amazon

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VASTLY EXPANDED 2018 EDITION! Ten new chapters with techniques that get you to the top of Amazon searches, lists you in 9+ categories and trains the algorithm to sell for you. Write seductive copy, discover high-sales keywords and run better…
Arbeitsheft VisionSelling: Verkaufen an Top-Entscheider

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Erstellt als Arbeitsinstrument für das gleichnamige Seminar sowie als Ergänzung für das Buch Verkaufen an Top-Entscheider, Gabler, 3. Auflage 2013, (ISBN 978-3658012076)
Path to Purpose
Kobo ebook

|October 18, 2017

$11.99 online

$14.95

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Marketers and leaders recognise that developing an authentic purpose helps to build a stronger brand that attracts followers and collaborators, rather than just customers and consumers. In a world that needs solutions, people increasingly look towards businesses…
7 passos para ser um líder de vendas: A inteligência emocional e o modelo de gestão para…

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SEJA UM LÍDER DE VENDAS: OS SETE PASSOS PARA SE DESTACAR NO MERCADO E CHEGAR AO TOPO DAS VENDAS Metas cada vez mais agressivas, resultados desafiadores e o desejo constante de crescer. Este é o resumo da vida do profissional de vendas, especialmente daquele que…
A TRAGIC THING HAPPENED TO BARACK OBAMA

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The New York Times fundamental change in journalistic excellence to exploitation due approaching financial bankruptcy.
People- und Lifestyle-Journalismus. Eine theoretische und praktische Einführung

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Die Medienbranche erlebt durch die Digitalisierung einen gewaltigen Umbruch. Alte Monopole und Oligopole brechen auf, Machtverhältnisse verschieben sich. Dieses Buch widmet sich der Frage, wie professioneller Journalismus im 21. Jahrhundert aussehen muss, um…
30 Second Thrillers
Kobo ebook

|October 2, 2017

$12.79 online

$15.97

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The book will be a landmark in itself because it will be the first to cover behind the scenes of every loved ad, right from the Doordarshan days to today's YouTube; right from 'Chal meri luna' to 'Airtel smartphone ads'. It will cover interviews of creative heads…