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|September 30, 2014

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A Primer on the Future of PR, Marketing and Advertising A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven’t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on…
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|This title releases August 30, 2017

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Compact companion to getting your website noticed from the how to: academy series. How can you give your website the traffic boost it needs? Today, more than ever before, websites can make or break your business. They are the primary place for people to find you…
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|January 1, 2014

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The definitive guide to cold calling success! For more than thirty years, Stephan Schiffman, America's #1 corporate sales trainer, has shown millions of salespeople how to close a deal. In this newest edition of Cold Calling Techniques (That Really Work!) ,…

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When a career-ending injury left elite athlete and professional football player Lewis Howes out of work and living on his sister's couch, he decided he needed to make a change for the better. He started by reaching out to people he admired, searching for…

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The Ambitious Crafter's Guide to a Profitable Etsy Shop More than a marketplace, Etsy is a community--and being an active, informed member can lead to lucrative results. This book provides actionable steps to help shop owners engage the Etsy community in…

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For a company to embrace market research as a facilitator of change, it must be willing to take the approach that makes the most impact on its organization. That approach is the key in making a difference using market research. In this guide, author Anne Beall…

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The Four Year Career for Women is for any woman adventurous enough to open it up and begin the journey to a richer, more fulfilling, more purpose-driven life. Written by Kimmy Brooke, who went from struggling single mom to true financial freedom, this quick, fun…

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The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most…

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Years ago, Richard Brooke found himself in a job where his day-to-day was grueling. He, like many, thought, 'Is this what life will be like for the next 40 years until retirement?' That was when he knew he needed a new plan, one that would change the course of…

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In the last three years, I have been in charge of many ad campaigns and strategic moves on Facebook for many companies. The HUGE benefit for you is that you don't need to have a big advertising budget to spend on marketing with Facebook because we've already done…

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The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct method of procedure have been…
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|April 24, 2007

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How to find the soft innovation that will make your product, service, school, church, or career worth talking about. We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's 200,000-copy bestseller Purple…