We found 2324 results for “


Showing 1 - 12 of 2324 Results
Paperback

$17.32 online

$21.00

save 17%

In stock online

Available in stores

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product…

Hardcover

$19.26 online

$33.00

save 41%

In stock online

Available in stores

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand…

Paperback

$18.64 online

$22.00

save 15%

In stock online

Available in stores

The New York Times bestseller that explains why certain products and ideas become popular. “Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world” (Daniel Gilbert, author of the bestseller Stumbling on…

Hardcover

$15.78 online

$25.95

save 39%

In stock online

Available in stores

Salespeople hate to read. That's why Little Red Book of Selling is short, sweet, and to the point. It's packed with answers that people are searching for in order to help them make sales for the moment-and the rest of their lives.

Paperback

$15.45 online

$17.00

save 9%

In stock online

Available in stores

You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that…

Audio Book (CD)

$18.28 online

$19.75

save 7%

In stock online

Not available in stores

SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them.…

In stock online

Available in stores

"Launch" will build your business---fast. Whether you've already got a business or you're itching to start one, this is a recipe for getting more traction. Think about it---what if you could launch like Apple or the big Hollywood studios? What if your prospects…

Paperback

$17.52 online

$22.95

save 23%

In stock online

Available in stores

Stop marketing. Start UnMarketing. No one likes cold calls at dinnertime, junk mail overflowing your mailbox, and advertisements that interrupt your favorite shows. If this is "marketing," then the world would probably prefer whatever is the opposite of that. If…

In stock online

Available in stores

With the popularity of Michael Moore, Adbusters magazineand Naomi Klein’s No Logo , it’s hard to ignore the growing tide ofresistance to our corporatecontrolled world. But do these vocal opponents of thestatus quo offer us a real political…

In stock online

Available in stores

Double and triple your sales—in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before.  It’s a promise of…

Paperback

$16.96 online

$22.00

save 22%

In stock online

Available in stores

The ad men behind CBC Radio’s The Age of Persuasion combine lively social history and years of industry experience to show how the art of persuasion shapes our culture. Witty, erudite and irrepressibly irreverent, The Age of Persuasion provides a hugely…

In stock online

Available in stores

Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture—full of fresh observations and important lessons from the cutting edge of retail such as Internet…