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Praise for The Retail Revival:"It doesn't matter what type of retail you do - if you sell something, somewhere, you need to read Doug Stephens' The Retail Revival. Packed with powerful insights on the changing retail environment and what good retailers should…
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“Best Business Books of 2016” — Financial Times Inc.com’s Geoffrey James Names Pre-Suasion Best Sales and Marketing Book of 2016 NEW YORK TIMES BESTSELLER WALL STREET JOURNAL BESTSELLER The author of the legendary bestseller Influence ,…
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One of Michiko Kakutani's ( New York Times ) top ten books of 2016 A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that…

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A concrete framework for engaging today's buyer and building relationships Social Selling Mastery provides a key resource for sales and marketing professionals seeking a better way to connect with today's customer. Author Jamie Shanks has personally built…

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GET BRAND NEW CUSTOMERS FROM FACEBOOK TODAY Perry Marshall, author of the #1 selling book on Google AdWords, joined by Facebook Advertising specialists Keith Krance and Thomas Meloche, lift the curtain to the more than a billion potential customers on Facebook.…

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Apply software-inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with classic marketing management. As surprising as that may sound, it's the natural result of…
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Haters are not your problem. . . . Ignoring them is.   Eighty percent of companies say they deliver out­standing customer service, but only 8 percent of their customers agree. This book will help you close that gap by reconfiguring your customer service…

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Put into practice today's winning strategy for achieving success in high-end sales! The SPIN Selling Fieldbook is your guide to the method that has revolutionized big-ticket sales in the United States and globally. It's the method being used by one-half of all…

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Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B.C. (Before Cloud),…
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Bestselling author and marketing strategist Ryan Holiday reveals to creatives of all stripes — authors, entrepreneurs, musicians, filmmakers, fine artists—how a classic work is made and marketed. In Hollywood, a movie is given a single weekend to…

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The New Psychology of Selling The sales profession is in the midst of a perfect storm. Buyers have more power—more information, more at stake, and more control over the sales process—than any time in history. Technology is bringing disruptive change…

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A brand’s meaning—how it resonates in the public heart and mind—is a company’s most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically.…