6 results for

Sort By:

Sorted By: Top Matches
Filtered By:
Books
Business and Finance
Marketing and Sales
$55 - $59.99
New Releases
1 - 6 of 6 Results
Top Matches
Mr. Lee's Publicity Book: A Citizen's Guide to Public Relations

Out of stock online

Not available in stores

This book, newly discovered from the archives of his biographer, is Ivy Lee’s only known full-length manuscript. Written in the mid-1920s, a time when the public relations field was first coming into its own, it is a guide not as much for the practitioner,…
Marketing Methods and Policies (Classic Reprint)

In stock online

Not available in stores

Motivating SMEs to Cooperate and Internationalize
Kobo ebook

|September 18, 2017

$58.59 online

$73.21

save 19%

Available for download

Not available in stores

Interest in generally expanding the understanding of small and medium-sized enterprises, especially understanding their strategies and operations to enter international markets, is growing rapidly among researchers and academics globally. Government officials,…
Marketing de services, 3e édition
Kobo ebook | French

|September 10, 2017

$59.99

Available for download

Not available in stores

La consommation de vos produits et services implique pour vos clients plusieurs interactions avec votre entreprise avant, pendant et après la transaction. Maximiser l’expérience de vos clients consiste à mettre en place les stratégies et tactiques de marketing…
Key Account Management - Das Praxishandbuch B2B
Kobo ebook | German

|August 2, 2017

$57.95

Available for download

Not available in stores

Ihre B2B-Topkunden bewegen die Markte, treiben die Leistungsgestaltung voran, fordern dafur ihre Lieferanten heraus, werden stets professioneller und tougher im Einkauf, nutzen sehr effektiv die weltweit verfugbare Anbieterbasis, sind hochgradig wechselbereit und…
Transforming Organizations for the Subscription Economy: Starting from Scratch

Available for download

Not available in stores

The emerging present is a fast-changing context for incumbent organizations, especially in market segments where online behavior is replacing physical proximity, and users engage with digital platforms for the acquisition of products and services. These are…