20 results for

Sort By:

Sorted By: Top Matches
Filtered By:
Books
Business and Finance
Marketing and Sales
$95 - $99.99
eBook
1 - 12 of 20 Results
Top Matches
Sales Force Management: Leadership, Innovation, Technology
Kobo ebook

|April 14, 2016

$95.89 online

$119.84

save 19%

Available for download

Not available in stores

In this latest edition of Sales Force Management , Mark Johnston and Greg Marshall continue to build on the tradition of excellence established by Churchill, Ford, and Walker, increasing the book’s reputation globally as the leading textbook in the field. The…
Marketing Challenges in a Turbulent Business Environment: Proceedings of the 2014 Academy of…

Available for download

Not available in stores

Edited in collaboration with the Academy of Marketing Science, this book contains the full proceedings of the 2014 Academy of Marketing Science World Marketing Congress held in Lima, Peru. The key challenge for marketers during the last two decades has been…
Retail Supply Chain Management, Second Edition
Kobo ebook

|October 2, 2017

$95.89 online

$119.84

save 19%

Available for download

Not available in stores

Retail supply chain consists of multiple segments from sales to distribution to finance. Retail manufacturers rely on a complicated web of suppliers. Customer demand and market competition today requires extreme efficiency from end to end. This book offers the…
Praxishandbuch Industrie 4.0: Branchen - Unternehmen - M&A
Kobo ebook | German

|September 6, 2017

$99.19 online

$123.89

save 19%

Available for download

Not available in stores

Eintritt der Industrie in eine zweite Phase der Digitalisierung: Produktion und modernste Informations- und Kommunikationstechnik verzahnen sich. Die Art und Weise, wie zukünftig produziert und gearbeitet wird, verändert sich nachhaltig: intelligente Fabriken…
Principles of Marketology, Volume 2: Practice
Kobo ebook

|April 28, 2017

$97.39 online

$121.72

save 19%

Available for download

Not available in stores

Principles of Marketology, Volume 2 focuses on the practical aspect and demonstrates the applications of marketology referring to market orientation, internal marketing, business, market and competitive analysis concepts and techniques. Then the modern…
El Desafío del Marketing para Empresas Industriales
Kobo ebook | Spanish

|February 3, 2016

$96.24

Available for download

Not available in stores

•Nuevos conceptos y prácticas para los aspectos más relevantes del marketing y ventas industriales •Presentación al marketing industrial desde un contexto técnico, objetivo y global •Más de 200 figuras y gráficos que complementan un lenguaje fluido y entretenido…
Sales Management: Analysis and Decision Making
Kobo ebook

|March 27, 2015

$99.19 online

$123.90

save 19%

Available for download

Not available in stores

The new 9th edition of Sales Management continues the tradition of blending the most recent sales management research with real-life "best practices" of leading sales organizations. The authors teach sales management courses and interact with sales managers and…
Marketing Management in Geographically Remote Industrial Clusters: Implications for Business-to…

Available for download

Not available in stores

This book is the first to cover marketing management issues in geographically remote industrial clusters (GRICs). The phenomena of GRICs have increased in importance, especially in the Nordic countries, due to changes in industry structures as well as political…
Internet Marketing and Big Data Exploitation
Kobo ebook

|February 11, 2015

$97.39 online

$121.72

save 19%

Available for download

Not available in stores

Understanding new strategic approaches is provided by examining how the online world is being exploited by organisations in sectors of a modern economy such retailing, healthcare and the public sector in terms of creating new forms of competitive advantage as a…
Boundary Spanning Elements and the Marketing Function in Organizations: Concepts and Empirical…

Available for download

Not available in stores

This book presents current research on boundary spanning elements. The editors bring together extant knowledge in the field and present a uniform narrative. Previous studies have often been disseminated across several academic disciplines like services marketing,…
Statistical and Machine-Learning Data Mining
Kobo ebook

|February 28, 2012

$99.09 online

$123.83

save 19%

Available for download

Not available in stores

The second edition of a bestseller, Statistical and Machine-Learning Data Mining: Techniques for Better Predictive Modeling and Analysis of Big Data is still the only book, to date, to distinguish between statistical data mining and machine-learning data mining.…
The SAGE Handbook of Advertising
Kobo ebook

|October 24, 2007

$99.19 online

$123.90

save 19%

Available for download

Not available in stores

'In this era of 'snackable' content which satisfies only in the moment, it's great to have a comprehensive Advertising Handbook which one can consult repeatedly. The references are comprehensive and the Handbook opens up many key areas for practitioners' - Hamish…
Loading