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Way of the Wolf: Straight Line Selling: Master the Art of Persuasion, Influence, and Success
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|This title releases September 26, 2017

$32.03 online

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Jordan Belfort—immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street —reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star. For the first time ever, Jordan…
Building A Storybrand: Clarify Your Message So Customers Will Listen
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|This title releases October 10, 2017

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New York Times  bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a…
Get Smarter Marketing: The Small Business Owner's Guide To Building A Savvy Business
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|This title releases October 3, 2017

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Marketing can be confusing for business owners. That's why author Jill Brennan created this clear and concise guide to small business marketing. Business owners can follow the simple, yet powerful, step-by-step framework for connecting existing customers and…
The Nordstrom Way to Customer Experience Excellence: Creating a Values-Driven Service Culture
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|This title releases September 25, 2017

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The fully revised and updated edition of the classic book about Nordstrom's extraordinary customer service In this new edition of the management classic, the authors explore in-depth the core values of the culture that have made Nordstrom synonymous with…
The Business Of Persuasion: Harold Burson On Public Relations
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|This title releases October 3, 2017

$34.71 online

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Much as Ogilvy wrote the bible on advertising, Burson has written the must-read book for the public relations industry. Harold Burson, described by PR Week as "the [20th] century's most influential PR figure," is perhaps the most recognized name in the…
Sales Mind: 48 Tools To Help You Sell
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|This title releases September 22, 2017

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Drawing on the wisdom of psychology, mindfulness, and cultural history, as well as a lifetime in sales, Helen Kensett has created forty-eight beautifully illustrated tools to help you gather crucial knowledge about your buyer, market, and what you're selling;…
UnBranding: 100 Branding Lessons for the Age of Disruption
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|This title releases October 9, 2017

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UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships – from how we hire and manage, to how we communicate…
The Strategic Storyteller: Content Marketing in the Age of the Educated Consumer
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|This title releases August 28, 2017

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The world needs more storytellers. Storytelling is an inherently innovative activity. When organizations find their best stories and tell them to the world, they’re not only building a reputation, they're flexing the same muscles that allow them to pivot…
Killing Marketing: How Innovative Businesses Are Turning Marketing Cost Into Profit
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|This title releases September 15, 2017

$30.21 online

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Retail Supply Chain Management, Second Edition
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|This title releases October 3, 2017

$113.31 online

$125.90

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Retail supply chain consists of multiple segments from sales to distribution to finance. Retail manufacturers rely on a complicated web of suppliers. Customer demand and market competition today requires extreme efficiency from end to end. This book offers the…
Ultimate Guide To Google Adwords: How To Access 100 Million People In 10 Minutes
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|This title releases October 11, 2017

$31.99 online

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Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord's Express, Google's Product Listing Ads, and the introduction to Google's Universal Analytics.…
Chutzpah & Chutzpah: Saatchi & Saatchi: The Insiders' Stories
Hardcover

|This title releases September 1, 2017

$33.77 online

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This is the story of the rise and rise of advertising giant Saatchi & Saatchi as it has never been told before. With more than 200 astonishing first-hand accounts from the people who were really there, this is a fascinating insight into a remarkable success…