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Way of the Wolf: Straight Line Selling: Master the Art of Persuasion, Influence, and Success

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Jordan Belfort—immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street —reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star. For the first time ever, Jordan Belfort opens his…
Retail's Seismic Shift: How to Shift Faster, Respond Better, and Win Customer Loyalty

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For one hundred years, retail was designed for the car—buildings and malls to travel to . Now it is designed for the mobile smart device—for consumers to travel with . In a world with an overabundance of material goods, consumer values and the drivers of retail…
Basics Advertising 02: Art Direction
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|November 2, 2017

$23.49 online

$29.30

save 19%

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Art Direction examines the key techniques, approaches and 'secrets' involved in the development of creative advertising concepts. Mahon provides tips on how to use surprise, simplicity, provocation and visual drama to communicate the advertising message. The book…
Brand Intimacy: A New Paradigm in Marketing
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|October 23, 2017

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$31.99

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From Patagonia to Apple, Whole Foods to New Balance, we love our favorite products--and, by extension, the companies that provide them. The emotional connections we form with our beloved brands and services are important relationships--relationships that are…
Building a StoryBrand: Clarify Your Message So Customers Will Listen

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New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a proven solution…
Winning at New Products: Creating Value Through Innovation

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A fully updated edition of the classic business reference book on product development from a world renowned innovation management scholar For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G.…
Vertriebsführung: Aufbau, Führung und Entwicklung einer professionellen Vertriebsorganisation

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Eine Vertriebsorganisation aufzubauen und langfristig erfolgreich zu machen, stellt heute hohe Anforderungen an die Führung. Im Zeitalter der Digitalisierung kommt es besonders auf zweierlei an: die sich ständig verändernden Regeln des Marktes und das Verhalten…
Instagram Mastery: Instagram Insider Secrets

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Instagram Mastery is a no bull, no fluff guide to taking you through step by step everything you need to know about Instagram.  In this super informative guide, we delve into serious Instagram Insider Secret tips that work.   Instagram Mastery is a…
Why They Buy: Cracking The Personality Code To Achieve Record Sales And Real Wealth

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“Why your prospects buy” is exponentially more important than “How you sell.” Companies spend thousands of hours and millions of dollars annually teaching their people how to sell, instead of investing in answering the only question that ever matters to the…
Ultimate Guide to Facebook Advertising: How to Access 1 Billion Potential Customers in 10 Minutes

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NEW CUSTOMERS ARE WAITING... FIND THEM ON FACEBOOK Facebook makes it easy for businesses like yours to share photos, videos, and posts to reach, engage, and sell to more than 1 billion active users. Advertising expert Perry Marshall is joined by co-authors Keith…
How to Navigate the Social Media Maze: Calling all Authors, #2

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Calling all Authors: How to Navigate the Social Media Maze Promoting your Book using Social Media is now going to become a whole lot easier. So, you're going to write a book. Or maybe you've already written one. Do you know How to Navigate the Social Media Maze?…
Social Media:Start With Social Media: 46 Steps Social Media Strategy for Marketing on Facebook…

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If you want to take advantage of social media marketing for your business, look no further. This e-book provides you with easily understood tips and tricks for social network advertising on sites like LinkedIn, Facebook, Twitter, Instagram and YouTube. We’ll show…
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