We found 663 results for “


Showing 1 - 12 of 663 Results

Spin Selling

by Neil Rackham

|May 22, 1988

Hardcover

$22.61 online

$43.95

save 48%

In stock online

Available in stores

The international bestseller that revolutionized high-end selling! Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone involved in selling or managing a sales force. Unquestionably the…

In stock online

Available in stores

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning —note, you can build an impressive airplane, but it will never leave the…

In stock online

Available in stores

How to Keep the Dream Alive! Network marketing is one of the fastest-growing career opportunities in the United States. Millions of people just like you have abandoned dead-end jobs for the chance to achieve the dream of growing their own businesses. What many of…

In stock online

Available in stores

Put into practice today's winning strategy for achieving success in high-end sales! The SPIN Selling Fieldbook is your guide to the method that has revolutionized big-ticket sales in the United States and globally. It's the method being used by one-half of all…

Available for download

Not available in stores

La majorité des Québécois sont issus d'une culture française, vivent dans une société anglaise avec un mode de vie américain. Qui sommes-nous? Que voulons-nous? Qu'espérons-nous? Cet ouvrage dresse un portrait surprenant, souvent déstabilisant, parfois…
Paperback

$15.41 online

$20.95

save 26%

In stock online

Available in stores

Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.
Paperback

$16.35 online

$21.00

save 22%

In stock online

Available in stores

SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them.…
Paperback

$25.12 online

$27.99

save 10%

In stock online

Available in stores

No other American car carries the mystique of the Corvette, and early in 1997, General Motors unveiled the stunning fifth-generation Corvette to universal acclaim. But GM's triumph was hard-won -- the legendary sports car had nearly fallen victim to internal…

Marketing Warfare

by AL RIES

|November 22, 1997

Paperback

$20.42 online

$22.95

save 11%

In stock online

Not available in stores

"A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."­­ Newsweek "Revolutionary! Surprising!"­­ Business Week " Chock-a-block with examples of successful and failed marketing campaigns, makes for a very…

In stock online

Available in stores

``Solution Selling is the most comprehensive sales and sales management process available today. Mike Bosworth has the best understanding of sales process in corporate America.''Jeffrey M. Fisher, Vice President, Symix Computer Systems.

In stock online

Available in stores

In this revised edition of her best-seller, noted sales consultant Linda Richardson offers salespeople the tools they need to successfully use customer-focused, dialogue selling. Featuring real-world dialogue samples, helpful dos and don’ts, self-tests,…

In stock online

Not available in stores

Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their…