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Once every few years a book comes along with an insight so penetrating, so powerful - and so simply, demonstrably true -that it instantly changes the way we think and do business. Such a book is Broken Windows, Broken Business, a breakthrough in management theory…

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The world's greatest salesman presents the definitive guide to effectively closing any sales presentation. Girard's previous titles, How to Sell Anything to Anybody and How to Sell Yourself, have a total of00,000 copies in print.

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The book that sparked a marketing revolution. "This is a subversive book. It says that the marketer is not--and ought not to be--at the center of successful marketing. The customer should be. Are you ready for that?" --From the Foreword by Malcolm Gladwell,…

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If you hate prospecting, think how much those prospects dread your cold calls! You need techniques that energize and motivate both you and your potential customers. Welcome to Knock Your Socks Off Prospecting. Filled with logical, easy-to-use tools, step-by-step…

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Making the leap into sales management means meeting a whole new set of challenges. As a manager, you're going to have to quickly develop the skills that allow you to build and supervise a sales team, communicate effectively, set goals, be a mentor, and much,…

Kobo ebook

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99 THINGS YOU WISH YOU KNEW BEFORE® MARKETING ON THE INTERNET is the perfect and complete guide for those who are thinking about marketing online or for those who may already be marketing online. This book is jammed full of practical, solid and wise advice that…

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Entrepreneurial phenomenon Ari Weinzweig, co-founder of the much-loved Zingerman's Deli, shares the secrets to providing world-class customer service. Zingerman's in Ann Arbor, Michigan, is a beloved deli with some of the most loyal clientele around. It has…

Kobo ebook | Spanish

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If you're considering launching your own direct sales business then congratulations! You are entering the world of entrepreneuring where your results are directly tied to your individual efforts. This book will help you not only make it through this period…

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From the coauthor of the business bestseller Service America! comes an essential, comprehensive, practical manual for implementing service management strategies that work. Albrecht focuses on issues and problems such as building a service culture, how to get…

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Terrie Williams, president of the renowned public relations agency that bears her name, tells her extraordinary story, and shares simple and inspiring strategies anyone can use to achieve their goals and dreams.

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There's a new FISH! in the pond! Here's a brilliant parable for everyone who wants to lead a fuller, happier life illions of business people have already used the bestselling FISH! books to improve the way they work. Now, the authors turn their attention to…

Audio Book (CD)

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Winning by not competing! This international best seller upends traditional thinking with principles and tools to make the competition irrelevant. In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that…