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Revised and updated for the first time since original publication! Here is the 200,000-copy staple, praised by Warren Buffett as "a gem ... I wish everyone at Berkshire would follow [Jack Mitchell's] advice--we would own the world." If you want to put your arms around your business and bottom…read more

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The book that sparked a marketing revolution. "This is a subversive book. It says that the marketer is not--and ought not to be--at the center of successful marketing. The customer should be. Are you ready for that?" --From the Foreword by Malcolm Gladwell, author of The Tipping Point. Counter to…read more

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Winning by not competing! This international best seller upends traditional thinking with principles and tools to make the competition irrelevant. In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will…read more

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99 THINGS YOU WISH YOU KNEW BEFORE® MARKETING ON THE INTERNET is the perfect and complete guide for those who are thinking about marketing online or for those who may already be marketing online. This book is jammed full of practical, solid and wise advice that everyone should follow. If you are…read more

Kobo Edition (eBook) | Spanish

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If you're considering launching your own direct sales business then congratulations! You are entering the world of entrepreneuring where your results are directly tied to your individual efforts. This book will help you not only make it through this period but also set the foundation for real…read more

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From the coauthor of the business bestseller Service America! comes an essential, comprehensive, practical manual for implementing service management strategies that work. Albrecht focuses on issues and problems such as building a service culture, how to get managers to think in new ways, common…read more

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Making the leap into sales management means meeting a whole new set of challenges. As a manager, you're going to have to quickly develop the skills that allow you to build and supervise a sales team, communicate effectivelread more

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An easy-to-follow road map for building a high-profit practice.read more

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Terrie Williams, president of the renowned public relations agency that bears her name, tells her extraordinary story, and shares simple and inspiring strategies anyone can use to achieve their goals and dreams.read more

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For four decades, The Gallup Organization has been gathering information and offering data-driven advice-conducting millions of interviews, compiling thousands of statistics, and building a wealth of facts about what really makes people successful (and happy) in their fields. Now Gallup uses its…read more

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There's a new FISH! in the pond! Here's a brilliant parable for everyone who wants to lead a fuller, happier life illions of business people have already used the bestselling FISH! books to improve the way they work. Now, the authors turn their attention to life's daily personal challenges,…read more