Mis Essentials

Paperback | January 23, 2014

byDavid M. Kroenke

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For undergraduate Introductory Management Information Systems courses.


Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school–showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life. With a new edition now publishing each year, MIS Essentials, Fourth Edition contains fresh, new, and current material to help keep your students up to date.

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Teaching and Learning Experience

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This program will provide a better teaching and learning experience–for you and your students. Here’s how:

  • Personalize learning with MyMISLab–the online homework, tutorial, and assessment program that fosters learning within and beyond the classroom.
  • Focus on important themes of ethics, security, and other timely topics through text’s Guides, designed to help students improve their skills as future business professionals.
  • Connect classroom knowledge to everyday life with illustrative cases and a number of exercises and other interactive features.
  • Keep content current to help keep your students up to date with the most recent events.

Note:¿You are purchasing a standalone product; MyMISLab does not come packaged with this content. If you would like to purchase¿both¿the physical text and MyMISLab search for ISBN-10: 0133807479 / ISBN-13: 9780133807479. That package includes ISBN-10: 0133546594 /ISBN-13: 9780133546590 and ISBN-10: 0133591328 / ISBN-13: 9780133591323.


MyMISLab is not a self-paced technology and should only be purchased when required by an instructor.

Pricing and Purchase Info

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From the Publisher

For undergraduate Introductory Management Information Systems courses. Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school–showing students how businesses use information systems and technology to accomplish their goals, objectives,...

  David Kroenke has many years of teaching experience at Colorado State University, Seattle University, and the University of Washington. He has led dozens of seminars for college professors on the teaching of information systems and technology; in 1991, the International Association of Information Systems named him Computer Educator...

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Format:PaperbackDimensions:432 pages, 10.7 × 8.4 × 0.7 inPublished:January 23, 2014Publisher:Pearson EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0133546594

ISBN - 13:9780133546590

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Extra Content

Table of Contents

I. MIS AND YOU

1. The Importance of MIS

CE 1. Collaboration Information Systems for Decision Making, Problem Solving, and Project Management

CE 2. Collaboration Information Systems for Student Projects

2. Business Processes, Information Systems, and Information 

3. Organizational Strategy, Information Systems, and Competitive Advantage

 

II. INFORMATION TECHNOLOGY

4. Hardware and Software

5. Database Processing

6. The Cloud


III. USING IS FOR COMPETITIVE ADVANTAGE

7. Organizations and Information Systems

8. Social Media Information Systems

9. Business Intelligence Systems

 

IV. INFORMATION SYSTEMS MANAGEMENT 

10. Information Systems Development

11. Information Systems Management 

12. Information Security Management