Mobile Disruption: The Technologies and Applications Driving the Mobile Internet

December 29, 2003|
Mobile Disruption: The Technologies and Applications Driving the Mobile Internet by Jeffrey L. Funk
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  • A disruptive technology is a technology or innovation that results in worse product performance different from the expected or predicted performance; an example is that the Internet accessible mobile phone was thought to be a portable substitute for the PC-the actual applications of mobile phones are far different from this
  • Describes business models, user needs, and key technologies to create long-term strategies that are profitable in both the long- and short-term
Jeff Funk is Professor of Business at Hitotsubashi University, where he is a member of the Mobile Roundtable Commitee. He is a senior advisor to the Institute for Mobile Markets Research (formed by Cingular Wireless, IBM, and Accenture). He has been a consultatnt to leading firms in the mobile internet, such as NTT DoCoMo, J-Phone, Nok...
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Title:Mobile Disruption: The Technologies and Applications Driving the Mobile InternetFormat:HardcoverProduct dimensions:224 pages, 9.43 X 6.48 X 0.8 inShipping dimensions:224 pages, 9.43 X 6.48 X 0.8 inPublished:December 29, 2003Publisher:WileyLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0471511226

ISBN - 13:9780471511229

Appropriate for ages: All ages

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