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International Cases in Tourism Management includes: * Profiles of individual companies * Case studies on destination management and marketing * Material on different management functions in tourism, such as marketing and human resource management * Case studies of particular types of tourism, such…read more

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Current research indicates that approximately 70% of all organizational change initiatives fail. This includes mergers and acquisitions, introductions of new technologies, and changes in business processes. Leadership is critical in initiating, driving and sustaining change to produce business…read more

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Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all scales and nature. The book builds a conceptual framework for the development, planning, implementation and evaluation…read more

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Learning to work effectively and efficiently in a group is an important part of learning to be a substantive contributor in today's business environment. Teams: A Competency Based Approach provides a solid coverage of the underlying theory of teamwork, complemented by examples, to help…read more

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The Management of Event Operations: project management, planning and customer satisfaction provides an introduction to the management of operations for the event planner and venue provider. Taking an holistic view of an event enterprise, it links the traditional topics within operations management…read more

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Now in its ninth edition, Human Resource Management in the Hospitality Industry: An Introductory Guide , is fully updated with new legal information, data, statistics and examples. Taking a 'process' approach, it provides the reader with an essential understanding of the purpose, policies and…read more

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'In Search of Hospitality' is a unique contribution to the study of hospitality, exploring the practice of hospitality across disciplines, and adopting an international perspective where appropriate. This title brings together an extraordinary collection of leading researches and writers in…read more

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Lao Tzu, Marx, the Buddha, Ibsen, Machiavelli - these are just a few of the world's great thinkers who have weighed in on the subject of leadership over the centuries. Yet, the contemporary student of leadership often overlooks many of these names in favour of more recent theorists hailing from…read more

Flight Catering

by Peter Jones|

February 19, 2004

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The airline industry is a vast international business that is central to world economies. In today's environment, it faces many challenges and a tight operational strategy is vital to survive. In-flight catering is a central part of these strategies at all levels: be they customer satisfaction,…read more

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This book represents a comprehensive, authoritative and up-to-date analysis of key sectors in the hospitality and tourism industries in China and India, and will address the market's growing need for information on Tourism in China and India. The text will be written in an accessible style…read more

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Tourism is widely considered as an effective contributor to socio-economic development, particularly in less developed countries. However, despite the almost universal adoption of tourism as a developmental option, the extent to which economic and social development inevitably follows the…read more

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The objective of this book is to outline the best practice in designing, installing, commissioning and troubleshooting industrial data communications systems. In any given plant, factory or installation there are a myriad of different industrial communications standards used and the key to…read more