Multinationals as Flagship Firms: Regional Business Networks

Paperback | March 15, 2003

byAlan M. Rugman, Joseph R. DCruz

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The international dimension of business networks has remained relatively unexplored, mainly because international business writers focus upon multinational enterprises and network writers ignore international issues. In this book Professors Alan Rugman and Joseph D'Cruz bridge the literatureon networks and multinationals by introducing the new concept of the flagship firm.In each business network strategic leadership is provided by the flagship firm, which is defined as a multinational enterprise. It has other partners: key suppliers; key customers; key competitors; and key partners in the non-business infrastructure. These business networks are usually located inthe 'triad' regions of the European Union, North America, and Japan. There are strong cross-border network linkages within these regions, but less globalization than regional economic integration.The theory of the flagship firm/five partners model is applied to the telecommunications, chemicals, automotive, and electronics sectors, amongst others, and the book reports on both empirical studies and field research of the international competitiveness of these sectors.The book will be of interest to academics, students, and professionals in the areas of international business, strategic management, political science, law, and sociology.

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The international dimension of business networks has remained relatively unexplored, mainly because international business writers focus upon multinational enterprises and network writers ignore international issues. In this book Professors Alan Rugman and Joseph D'Cruz bridge the literatureon networks and multinationals by introducing...

Alan M. Rugman is L. Leslie Waters Chair of International Business at Indiana University, and Fellow of Templeton College, University of Oxford. Previous positions have included Professor of International Business at Delhousie University (1980-87) and Professor of International Business at the University of Toronto (1987-98). Joseph R...

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Format:PaperbackDimensions:332 pages, 9.21 × 6.14 × 0.39 inPublished:March 15, 2003Publisher:Oxford University PressLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:019925818X

ISBN - 13:9780199258185

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Table of Contents

IntroductionPart I: The Concept of the Flagship Firm1. The Flagship Firm and the Five Partners Business Network2. Corporate Strategy and the Flagship Firm3. Internalization and De-internalization: Will Business Networks Replace Multinationals?Part II: Multinational Enterprise Theory and the Flagship Firm4. Partners Across Borders: Organizational Learning and the Flagship Firm5. The Theory of the Flagship Firm6. The Canadian Telecommunications Industry Network7. The French Telecommunications NetworkPart III: Case Studies of Flagship Business Networks8. The Canadian Speciality Chemicals Network9. The Five Partners/Flagship Model and the Scottish Electronics Cluster10. The North American Automotive Cluster11. Managerial Implications of Flagship Relationships

Editorial Reviews

`Particularly useful ... pages on implications of the flagship model for managers and implications for network partners.'Long Range Planning, Vol 33, 2000