Pearson Business Reference and Writer's Handbook (with downloadable ebook access code) by Roberta MoorePearson Business Reference and Writer's Handbook (with downloadable ebook access code) by Roberta Moore

Pearson Business Reference and Writer's Handbook (with downloadable ebook access code)

byRoberta Moore, Patricia Seraydarian, Rosemary Fruehling

Spiral Bound | April 24, 2009

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This easy-to-use reference tool helps users quickly access the information they need to solve writing problems and improve their use of Standard English. Offering a two books-in-one approach, it includes principles for producing grammatically correct documents (business reference manual) and concrete examples of how to improve and modify writing to meet specific communications objectives (writing handbook). Its functional organization is underscored by its color-coded design, clearly distinguishing between parts, sections, headings and topics so material is quick and easy to find. This book comes with a FREE eBook access code!
Title:Pearson Business Reference and Writer's Handbook (with downloadable ebook access code)Format:Spiral BoundDimensions:512 pages, 8.2 × 5.7 × 0.8 inPublished:April 24, 2009Publisher:Pearson EducationLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:0135140536

ISBN - 13:9780135140536


Table of Contents

Part One      Grammar

1    Basic Sentence Structure

2    Subject-Verb Agreement

3    Phrases in Sentences

4    Clauses in Sentences

5    Verbs 

6    Pronouns

7    Adjectives and Adverbs

8    Prepositions


Part Two    Punctuation

9    Basic Rules of Sentence Punctuation

10    Punctuation In Lists and Outlines

11    Comma Use In Sentences

12    The Semicolon

13    The Colon

14    The Ellipsis (…)

15    The Dash 

16    Parentheses and Brackets

17    Quotation Marks

18    Italics

19     The Apostrophe

20    The Asterisk


Part Three    Capitalization

21    Capitalization in Sentences

22    Listed Items     

23    Nouns and Adjectives           

24    Personal Names and Titles

25    Organization and Product Names

26    Locations and Directions

27    Periods of Time and Holidays

28    Sporting Events

29    Groups of People and Languages

30    Religious Terms

31    Titles of Publications and Artistic Works

32    References to Online Technology


Part Four  Numbers, Abbreviations, and  Symbols 

33    Expressing Numbers

34    Symbols with Numbers (#, $, %, °)

35    Ordinal Numbers (st, nd, rd, th)

36    Clock Time

37     Calendar Dates

38    Periods of Time

39    Money

40    Measurements

41    Telephone Numbers

42    Fractions

43    Percentages, Ratios, and Proportions

44    Roman Numerals

45    Abbreviations – General Guidelines

46    Personal Names

47    Professional, Military, and Religious Titles

48    State and Geographic Locations

49    Periods of Time

50    Customary Units of Measure

51    Business Terms

52    Symbols


Part Five    Spelling, Word Division, and Word Usage

53    Spelling

54    Word Division

55    Word Usage

56    Rules for Alphabetic Filing


Part Six      The Writing Process

57    The Writing Process

58    Planning 

59    Gathering and Organizing Information 

60    Writing The First Draft 

61    Revising the Draft

62    Proofreading


Part Seven    Writing Style

63    Defining Writing Style

64    Writing Strong Paragraphs

65    Writing Effective Sentences

66    Using Words Effectively


Part Eight  E-Mail, Memos, and Letters

67    E-Mail

68    Interoffice Memos

69    Business Letter Styles

70    Guidelines for Parts of Business Letters

71    Composing Different Types of Business Messages

72    Writing to Inform

73    Writing to Instruct

74    Writing to Make a Request

75    Writing to Respond

76    Writing to Persuade

77    Writing Personal Messages


Part Nine   Reports, Proposals, and Documentation

78     Business Reports

79    Informal Reports

80    Formal Reports

81    Proposals

82    Documenting Sources

83    Types of Documentation

84    Citation Styles—Business, MLA, and APA


Part Ten     Document Design, Graphics, and Multimedia

85    Designing Documents for Readability

86    Integrating Text and Visuals

87    Labeling Graphics                 

88    Writing for Multimedia

89    Preparing Slide Presentations

90    Web Pages


Part Eleven       Business and Employment Communications

91    Meeting Agendas and Minutes

92    Itineraries

93    Press Releases

94    Resumes

95    Cover Letters

96    References

97    Job Search Follow Up


Part Twelve    Appendix and Indexes

98    Appendix

99    Quick Reference Boxes and Writing Samples Index

100    Section Number Index

101    General Index