Pricing Strategies: A Marketing Approach

May 30, 2013|
Pricing Strategies: A Marketing Approach
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Written by a leading pricing researcher, Pricing Strategies makes this essential aspect of business accessible through a simple unified system for the setting and management of prices. Robert M. Schindler demystifies the math necessary for making effective pricing decisions. His intuitive approach to understanding basic pricing concepts presents mathematical techniques as simply more detailed specifications of these concepts.

Title:Pricing Strategies: A Marketing ApproachFormat:Kobo ebookPublished:May 30, 2013Publisher:SAGE PublicationsLanguage:English

The following ISBNs are associated with this title:

ISBN - 10:1483305449

ISBN - 13:9781483305448

Appropriate for ages: All ages

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